Business
Explore expert insights on branding, marketing, sales, entrepreneurship, and business growth. Whether you're launching your first venture or scaling an established business, our contributors provide valuable knowledge and strategies to drive your success!
Shelf Appeal – Why Do We Buy Leaders Like Products?
We like to think we choose leaders with reason and careful thought, but much like picking cereal off a supermarket shelf, our decisions are often driven by instinct, packaging, and emotional cues...
Don’t Confuse a Logo With a Brand – The Power of 3 Brand Codes
Many business owners think a polished logo equals a strong brand, but that’s a costly myth. A brand is built on perception, reputation, and memory. This article reveals the science-backed power of...
5 Essential Steps to Publishing Your First Book and Mastering the Author’s Journey
Launching a book is a pivotal moment. The path from writer to published author is an exhilarating experience, but it’s also a rapid learning curve. While it's a great adventure, first-time authors must...
Do More With Less – How Small PR Teams Deliver Enterprise Impact
Marketing budgets are tight, yet expectations keep rising. That reality favors senior-led boutiques that move fast, measure what matters, and keep the strategist close to the pitch. You can also see...
Budget Season – Where to Spend and Where to Save in Q4
Q4 is a marketer’s equivalent of the grand finale. It’s when inboxes overflow, social feeds sparkle with offers, and budgets are scrutinised more tightly than a last-minute gift list. On one hand...
Designing Inevitability – Creating a Sense of Certainty Through Design
Startups live or die on the finest of margins. Success depends on more than the product or the idea, it hinges on creating a sense of inevitability. That feeling that success is not just possible but certain...
How to Build Brand Loyalty Through Sustainable Practices
My social enterprises have operated in the circular economy for over a decade, and one obvious thing is that it's not a buzzword. Businesses, the public, and global governments are concerned about...
How Small Business Can Hire Without the Headache
Hiring is one of the biggest challenges small business owners face. Without the resources of large corporations or the training of an HR department, entrepreneurs often find themselves overwhelmed...
Redefining Success – How Professionals Can Rewrite the Wealth Game
For too long, professionals have been taught that success is measured by titles and paychecks. The truth is, wealth is not about how much you make. It is about how much you keep and how you structure...
6 Tips for Growth – Growing Your Business and Your Reputation
As an entrepreneur, scaling your business and creating consistent income are the primary goals. My take on growth is to create genuine content, build systems that scale, bring a positive impact wherever I go...
A Burnout-Proof Approach for Mompreneurs and Every Entrepreneur with a Full Life
A cleaner, kinder way to be seen, especially if you’re building a business with a life inside it. There’s a moment most of us don’t talk about. You finally sit down to create, and your brain starts loading...
The CEO’s Survival Playbook – 3 Ways to Avoid Burning Down Your Business
Struggle is second nature to you. You’re an entrepreneur or senior executive, and your life is hard in a way that many may not understand. Your days are filled from the moment you wake up until the moment you lie...
Investing in the Dominican Republic – A Clear‑Eyed Legal Editorial for Global Buyers
Drawing on RealtorDR’s “A Legal Guide to Investing in the Dominican Republic,” this editorial turns statute into strategy, what matters, what to watch, and how sophisticated investors should actually proceed.
My China Experience – Building Without Filters
More than two decades in China reveal a story of ambition, resilience, and transformation. From modest factories to world-class industries, this journey highlights how collaboration and vision shaped...
Why I Started Mater Made – A Journey of Innovation, Exploration, and Human Potential
In a world saturated with products that often prioritize style over substance, I felt a calling to create something different, something that could inspire people to live more curiously, more boldly...
The Power of Monetizing Your Story and Turning Your Journey Into Impact and Opportunity
We often underestimate the power of our own stories. Many of us think that to make an impact, we need special skills, extraordinary achievements, or a perfectly polished platform. The truth is, the magic...
Rethinking Capital – Exploring Alternative Funding Paths for Small Businesses
For many entrepreneurs, the journey from idea to execution is paved with a common barrier: lack of capital. Traditional funding sources such as venture capital, bank loans, and government grants are often...
The Hidden Strength in Starting Over and Why Structural Transitions Are a Strategic Advantage
There comes a moment when everything you knew, a major life change, your professional role, your rhythm, no longer fit. Maybe it was a personal rupture that reshaped your world, such as divorce.
The Courage to Create in the AI Era
This article is written by a woman still trying to figure out how to navigate creativity, leadership, and innovation in industries still dominated by men.
5 Steps to Build a Business That Reflects Who You Are
In today’s crowded marketplace, it is not enough to follow someone else’s strategy or build a brand that only looks good on the surface. Entrepreneurs who create lasting, high-integrity businesses...
What to Consider Before Starting a Business in 2025
That famous opening line that we have read or heard many times could easily describe the world of business today. We’re living in an age of unprecedented opportunity and equally unprecedented...
What Bootstrapping Means for BIPOC Indie Fragrance Brands and Why Protecting Ownership Matters
Why resilience, story, and strategic growth are more critical than ever in an industry flooded with new scents and crowded shelves.
The Path to Sustainable Growth
Growth for the sake of growth is one of the fastest ways a business loses direction. Scaling is not simply about adding revenue or expanding reach. It is about designing a business that can expand without losing its center...
Are You Still Stuck in an Employee Mindset?
How to finally break free so your business stops running you? When I first started my business, I asked a trusted and very honest, direct friend about blind spots or recurring patterns they thought were...
The Real Cost of a Million-Pound Business That No One Talks About
When you first start a business, everyone’s quick to celebrate the little wins with you, popping the champagne when you land your first client and toasting to your first £1k in profit.
Futureproofing Strategies for Scaling Business – Embracing Change in a Dynamic Landscape
With the possibility of a Sterling Crisis, trouble in the bond market, wider wars, and higher interest rates or costs, navigating the headwinds is difficult enough. Doing so often invites fight-or-flight...
How to Build a Construction Business That Generates $10M+
Building a construction business that surpasses the $10 million revenue mark requires more than just skillful craftsmanship. It demands strategic planning, strong financial management, and a scalable...
The Growth Paradox – Why Your Next Hire Might Be Your Biggest Mistake
Picture this: Your company is hitting its stride, revenue is climbing, and your first instinct (and some of your team) screams, "Time to hire!" But what if I told you that your next recruitment drive...
Salesforce Optimisation or Sales Optimisation
Sales performance across global organisations has been in decline for years, but the solution lies in rethinking how teams and technology are managed. From restructuring salesforces into self-determined...
The High Road Is the Only Road and Why Real Success Doesn’t Involve Stepping on Others
In a world where competition is glorified and “getting ahead” sometimes comes at the expense of others, it can be tempting to believe that bending the truth, gossiping, or stepping on someone’s...
Helping Young People Go For It With the U Factor Strategy
Every now and then, a student says something that stops you in your tracks. For me, that moment came after a school talk where I shared the U Factor Strategy, a simple yet powerful approach I’ve...
How to Master Business Iteration as a Highly Sensitive Person
In the fast-paced world of business, iteration is key. It's the continuous cycle of building, measuring, and learning, constantly refining products, services, and strategies based on feedback.
The U Factor Strategy™ – What It Is and How It Changed My Life and Business
This is the story of how the U Factor Strategy™ was born, from a painful lesson I learned on the sales floor of a high-end electronics store in Houston, Texas, in 1983. We sold very high-end audio and video systems...
5 Ways to Help Clients Reach Closing When a Deal Goes Sideways
I call it deal quicksand. It happens when deals hit inertia points and slow down, sometimes to a molasses pace and hopefully not to a dead stop. Sometimes this is self-induced when a seller or buyer digs in on a negotiation point that really...
Turning Customer Complaints Into Opportunities
Customer complaints are an inevitable part of running a business. While they may seem like a negative aspect, they can actually be turned...
Liquidity – The Guardian of Business Resilience
Liquidity is often misunderstood as a narrow financial metric, just “cash in the bank.” In reality, liquidity is the silent guardian of every business, dictating not only survival during crises but also the...
How Instant Remote Leadership Mindset Development Can Transform the UN and Global Organizations
In a world facing urgent challenges in leadership, productivity, and human well-being, the United Nations and its specialized agencies, such as WHO and UNESCO, are constantly searching for...
Hip Hop – My Sibling, My Teacher, My Witness
Hip Hop grew up with me. From Rakim’s precision to Jay-Z’s playbook for building wealth, the culture became my sibling, my teacher, and my witness. It did not just entertain. It reinvented. It turned corners...
From Dallas Roots to Houston Growth, a Legacy in Motion
Of all the paths my life could have taken, leading a family-owned moving company wasn’t one I initially envisioned for myself. Yet, looking back, I realize that Ameritex Movers have been put together...
From Band-Aids to Business Advantage – Reimagining Workplace Well-Being
For too long, workplace wellness has been treated like a Band Aid, quick fixes designed to cover up deeper cracks in the system. A yoga class here. A mindfulness app there. Meanwhile, the root causes...
Why Recruiters Need to Embrace Learning in the Flow of Work
Recruiting never stops! Roles evolve, hiring demands shift overnight, and new tools hit the market monthly. For recruiters, the challenge isn’t just keeping up, it’s staying ahead. That’s where learning...
Do I Need a Fractional COO or a Business Coach?
There comes a point in every founder’s journey when growth stops feeling exciting and starts feeling heavy. You’re hitting goals. Revenue is rising. But every win comes with more meetings, more...
