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Why Life Coaching Doesn’t Work

Written by: Andrea Ryan, Executive Contributor

Executive Contributors at Brainz Magazine are handpicked and invited to contribute because of their knowledge and valuable insight within their area of expertise.


There are many sliding door moments in our lives, where we would have done things differently, where we could have made a different choice but chose not to through uncertainty, fear and obligation.

There are times in our lives we get frustrated and confused, wondering what it's all about. We wish we hadn't said that, done that, or maybe made someone feel like that, but it's OK. Tomorrow will be different and things will change. You will change!

Truth bomb. Unless you are Wonder Woman and were blessed by the Greek Gods then I'm afraid overnight change, success and supersonic strength will not gain control of your mind, body and soul during REM.

However, the Halo of Truth captures those moments when you decide you can't do this alone, when the change you seek is out of reach and you need help to get there. When you decide that enough is enough and you will do something with your life, you have dreams, ambitions. You were going to be something once. You decide to reach out for help, who will you call? A Life Coach!

Only then that Halo of Truth struggles to retain its grip as the evil forces of negativity rise up and infiltrate your inner thoughts, whispering… ‘It’s too hard’, ‘you can’t do this’, ’It’s not going to work’.

And you know what? It won’t. Life coaching will never work if;

  • You don't take the first step. The step that means investing in yourself, making the decision and going for it.

  • You don't think you are worth it. Self-worth is dictating the value you give to living life on your terms. How dare you think that there is more to life, that your dreams can come true. Guess what? They can.

  • You ask everyone else for their opinion. This is your journey, naysayers will always project their insecurities onto you and tell you why it's not a good idea, but only you get to sit in the driver's seat and decide on the direction you want to go.

  • You recognize that we're not talking about one session and you're done here. It's important you realize you are investing in a partnership. You are beginning a journey that's never about the reason you came. It takes how long it takes. You will know when you get there.

  • You are willing to accept that this is your lot. It's ok, you are comfortable, such is life, you wish you could change it, but you can't. I call bullshit, but you already know that. - You surround yourself with people that want to keep you down

People want to control you and fear that you will empower yourself enough to realize that you don’t need them in your life anymore. That’s their issue, not yours.

It is said that much of Wonder Woman's strength comes from training and channeling her mental powers into physical abilities. Have you ever considered that if you trained and channeled your mental powers to realize your full potential, that transformation really doesn't only happen in comic books?

But you're right. Life Coaching will never work...will it?

For more information, follow me on Facebook, Instagram, LinkedIn and visit my website!


Andrea Ryan, Executive Contributor Brainz Magazine

I'm a transformational life and business coach for women. I support women to enable their journey of self-discovery and drive change through their personal journeys. Professionally I help female entrepreneurs align their mental and emotional journey with business guidance and mentorship. I have had a 15 year executive career, heading up business and marketing strategy, brand management and leadership in the disability employment sector, sport and as an award winning business development director in a mental health Not for Profit. Spending 3 years on the Australian National Committee for UN Women as a Committee Member and as a consultant to Human Right start-ups, I am constantly seeking board and volunteer roles that offer me the opportunity to utilize my skills to give back and contribute to the wider community. Quoted in Marketing Magazine Australia as the 'Accidental Marketer', I have a flair for the creative, which fuels my passion for supporting women to step into their power, thrive in their careers and become leaders who will instigate change to make this world a better place.



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