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How To Better Use Emotional Intelligence In Business

Written by: Corina Neagu, Executive Contributor

Executive Contributors at Brainz Magazine are handpicked and invited to contribute because of their knowledge and valuable insight within their area of expertise.


Emotional Intelligence (EI) is a crucial component of success in business. It is defined as the ability to identify, understand, and manage one's own emotions, as well as the emotions of others. The importance of EI in business cannot be overstated, as it helps to build strong relationships, improve communication, and enhance leadership skills.

One of the key benefits of EI in business is the ability to build strong relationships with colleagues, clients, and customers. By being aware of one's own emotions and those of others, individuals can more effectively communicate and build rapport with others. This can lead to better teamwork, increased productivity, and more successful business outcomes.

Another important aspect of EI in business is communication. Effective communication is essential for any business to succeed, and EI can help individuals to communicate more clearly and effectively. By understanding the emotions of others, individuals can tailor their communication style to better connect with others and build stronger relationships.

In addition to building relationships and improving communication, EI is also critical for effective leadership. Leaders who possess high levels of EI are able to understand the emotions of their team members and use this knowledge to motivate and inspire them. They are also able to provide support and guidance to team members who may be struggling, leading to a more cohesive and productive team.

EI can also help individuals to manage stress and navigate difficult situations in the workplace. By understanding and managing their own emotions, individuals can remain calm and composed in high-pressure situations. They can also recognize when others may be struggling and provide support to help them manage their emotions and cope with stress.

Here are some ways that emotional intelligence can be better used in business:

1. Developing Self-Awareness

Understanding one's own emotions is the first step towards developing emotional intelligence. Individuals with high emotional intelligence are aware of their own strengths and weaknesses, as well as how their emotions impact their behavior and decision-making. In business, this can lead to more effective communication and collaboration with others.

2. Improving Communication

Effective communication is a key component of emotional intelligence. Individuals with high emotional intelligence are able to communicate their thoughts and feelings in a clear and concise manner, while also being able to listen actively to others. This leads to better relationships with colleagues, customers, and clients.

3. Building Empathy

Empathy is the ability to understand and relate to the emotions of others. Individuals with high emotional intelligence are able to put themselves in other people's shoes, and can therefore better understand their needs and motivations. This can be extremely valuable in business, as it can lead to improved customer service, increased collaboration, and better teamwork.

4. Managing Conflict

Conflict is inevitable in any business setting, but individuals with high emotional intelligence are better equipped to handle it effectively. They are able to stay calm and composed in difficult situations, and can use their communication and empathy skills to find a resolution that is acceptable to all parties involved.

5. Leading with Emotional Intelligence

Leaders who possess high emotional intelligence are able to inspire and motivate their teams more effectively. They are able to communicate a clear vision and goals, while also being able to connect with their team members on an emotional level. This can lead to increased employee engagement, improved morale, and higher levels of productivity.

Overall, emotional intelligence can be a powerful tool in business. By developing self-awareness, improving communication, building empathy, managing conflict, and leading with emotional intelligence, individuals can become more effective and successful in their professional lives.

As such, it is essential for business leaders to prioritize the development of emotional intelligence within their organizations, in order to drive success and achieve their goals.

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Corina Neagu, Executive Contributor Brainz Magazine

Corina is the H (human) in HR, and she has more than 20 years of experience in Human Resources. She has become an entrepreneur in HR and Leadership Consulting in 2014. She founded Dare ( in 2016 as she always dared to dream, to create, to share more and more, to do good. She has trained, mentored and career coached thousands of people starting 2010 including teenagers, students, employees in many organizations. She has started to deliver HR and management trainings in Asia in 2015, when she has also become an HR and Management professor at the Business Academy in Bucharest. Now she works as Human Capital Business Partner at Xclusiverse, in Dubai.



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