Business
Explore expert insights on branding, marketing, sales, entrepreneurship, and business growth. Whether you're launching your first venture or scaling an established business, our contributors provide valuable knowledge and strategies to drive your success!
The 90-Minute Rule and How Aligning With Your Natural Energy Cycles Can Transform Your Productivity
Let’s face it, our culture glamorizes hustle. We're taught to squeeze every ounce of the day, sit at our desks for hours, and power through, even when we’re running on fumes.
Redefining Visibility & Why “Content Her Way” Is the Shift Women Entrepreneurs Have Been Waiting For
For years, the online business world has been saying the same things about content: "Post more." "Batch on Sundays." "Be consistent." "Be authentic." But what happens when you’ve done...
Meet My Alter Egos: Money Manny, the Bookkeeper and Mr Aragon, the Accountant
My fellow hustlers, entrepreneurs, and innovators! It’s me, your friendly guide through the world of entrepreneurship. You’re probably juggling a million things right now: perfecting your pitch deck...
7 Smart Ways to Market Medical Aesthetic Treatments Without Using Restricted Words Like ‘Botox’
If you’re a medspa, dermatology clinic, or medical aesthetics brand, you already know the pain of trying to run ads only to get flagged or rejected. Platforms like Google, Meta...
How to Build High-Intent Marketing Funnels in Regulated Financial Markets
Most fintech founders will tell you they’ve run paid ads. Fewer can tell you where their best leads actually came from. And almost none can explain why half their ad budget disappears with no ROI...
Stop Playing Small and Know How to Use LinkedIn to Build Authority and Attract Global Opportunities
Too many entrepreneurs are sitting on a goldmine and don’t even realize it. While they pour energy into Instagram, WhatsApp, or cold emails, LinkedIn remains an untapped growth engine. Not because...
Nostril Adventure and How One Children's Story Sparked a Growing Brand of Imagination
Every great adventure starts with a simple idea. For me, that idea was Nostril Adventure, a children's book inspired by my own childhood experiences with perseverance, imagination, and overcoming challenges, all told through the light-hearted antics of a little mouse named Nostril.
Breaking the Mold with Humor and Feminine Energy at the Swiss Real Estate Congress
Let’s be honest: when you think of a real estate congress in Switzerland, you don’t usually picture a woman in heels cracking jokes about yoga, archetypes, and energy work in front of a room full...
How to Say Goodbye To Good Girl Syndrome And Become Unstoppable as a Female Entrepreneur
For too long, the pressure to always be the “good girl” kept you confined. You played it safe, over-delivered, and catered to every expectation, often at the expense of your vision, creativity, and...
The Hard Truth About Leading and Following Is That It Isn’t Always Glamorous
Life has thrown me some serious curveballs. I learned pretty quick that things aren't always fair, and sometimes we must figure stuff out on our own.
My Journey with FORCE Magazine – Turning Struggles into Strength and Stories into Change
If someone had told me years ago that I would be a five-time bestselling author, a founder of a nonprofit, and the Editor-in-Chief of an international magazine, I’m not sure I would have believed...
Why High Earners Face Their Biggest Threat Yet and How to Protect and Build True Wealth in 2025
In a world where inflation remains stubborn, interest rates stay high, and layoffs are making headlines every week, even high-income earners, those making $100K or more, are feeling an...
From Personal Brands to Community Brands and Why Relationships Are the New Metric of Success
There’s a quiet shift happening in the business world, a move away from the era of hyper-curated personal brands toward a more sustainable, mutually empowering model: the rise of...
Brewing Fear and How I Built a Business Around What Scares Us Most
They say fear kills dreams. I say it brews them. When we signed our lease for Necromantic Brew Co., we had no idea New York State would shut down just two days later. March 2020 wasn’t just the...
Thriving in Business with Aphantasia Using Five Powerful Strategies
Many entrepreneurs are told they must “visualize success.” But what if you can’t form mental images at all? Visualization isn’t the only path to success. Entrepreneurs with aphantasia are building powerful businesses by trusting action...
The Mother, The Woman, The Soul and Why I Created Prospering Minds Consultancy
There’s a moment I always return to, a quiet pause after bedtime, when the house is still and I sit with both gratitude and longing. Gratitude for the children I raise, and longing...
From Startup to Success and the Journey of a Houston Moving Company
As the CEO of Ameritex Movers, a leading Houston moving company also serving Dallas, Katy, and The Woodlands, I’ve had the privilege of...
Your Message Matters More Than You Think, and Now Is the Time to Share It
Have you ever had a project that lives rent-free in your mind but never quite makes it to the finish line?
How to Start a Business to Solve a Personal Problem
They say, “Build what you know.” I say, build what breaks your heart. When your startup is rooted in a personal problem, one that’s lived...
Crossing the Invisible Line Starts with Clarity, Not Confidence
There’s a moment that happens before every transformation. Not the big leap. Not the viral post. Not the new client win.
The Biggest Mistake Small Business Owners Make
In my 20+ years of marketing, I’ve seen countless small business owners make the same costly mistake, one that drains their budget and...
How to Turn Your Business Into a 24/7 Lead Machine
If you're tired of chasing leads and want your business to attract ideal clients on autopilot, you need a system that works 24/7...
The Man Who Built a Movement
There’s no entourage. No booming voice. No need for a spotlight. But there’s a shift, an unspoken yet undeniable energy that signals the arrival of a man not driven by ego, but by assignment.
Buyers Bucking Back and How Subcultures Shape or Shatter Your Brand
Brand ignorance was a luxury of a bygone era, when reach, not resonance, secured market dominance, often overriding buyer preference. But that era is dead. I mean, dead like Fred. Not coming back.
Why Most Scaling Strategies Fail, And What to Do Instead
Scaling a business should be a mark of success, but for many leaders, it becomes a turning point for unexpected setbacks. Too often, companies charge forward with growth plans that fail to consider...
Accounting Is Your Friend, Not Your Enemy
As businesses prepare for the challenges and opportunities ahead, one pillar stands at the center of every successful operation: accounting. Far from being a mere recordkeeping function, accounting is the lens through which business leaders understand their performance, risks, and opportunities.
From Research to Reality and How Preparation Shapes Business Outcomes
Preparation can be the reason you pass or fail. Being knowledgeable on the front end can drastically shorten the learning curve of a new product or new industry.
Blueprint for Efficiency and Why Every Business Needs SOPs
For business owners, efficiency isn’t just a goal; it’s a necessity. As a business grows, so do the challenges of maintaining consistency in quality, performance, and service. Enter Standard...
5 ADHD Business Shifts That Are Changing the Entrepreneur Game in 2025
Why neurodivergent founders are flipping the script on what success looks like. Let’s cut to it. If you’re building a business with an ADHD brain, you already know the system wasn’t made for you. The daily battle isn’t a lack of ambition – it’s trying to do things the "normal" way and burning out halfway through.
The Hidden Keys to Financial Freedom
Everyone dreams of financial freedom, but few know how to truly achieve it. If you're tired of the paycheck-to-paycheck cycle, it's time to make changes that can lead to lasting results. This article will help you discover powerful yet hidden keys that can lead you closer to a stable and secure future.
5 Ways to Help Clients Reach Closing When a Deal Goes Sideways
I call it deal quicksand. It happens when deals hit inertia points and slow down, sometimes to a molasses pace and hopefully not to a dead stop. Sometimes this is self-induced when a seller or buyer digs in on a negotiation point that really...
Turning Customer Complaints Into Opportunities
Customer complaints are an inevitable part of running a business. While they may seem like a negative aspect, they can actually be turned...
A Guide on How to Deliver a Great Customer Service
Thinking of how to totally rock your customer service? WOW24-7 outsource call center service has got you covered. Below will tell you...
Customer Service Outsourcing: Why and When You Need It & How to Find The Best Option
Outsourcing customer support means hiring another company to handle your customer service instead of doing it all in-house. This can be...
How To Use Data To Personalise The Customer Experience In Retail
Many retail veterans tend to place a lot of stock in the power of their experience and intuition. However, while data-driven strategy may...
7 Strategies To Reverse The Decline In Customer Service
Did you experience bad customer service recently? How bad was it? Were you taken seriously as a customer? So, I guess, the customer service.
11 Proven Ways To Attract High-Quality Customers
In today's highly competitive business landscape, generating high-quality leads is more important than ever. But with so many methods...
Why Putting Work Into the Workplace Matters During Divorce
You may be reading this as a manager, co-worker or company owner. I’ve written this article as if you are the Boss. The boss that makes decisions about the wellbeing support for your employees and truly wants what’s best for them for you to achieve...
Why Bigger Isn't Always Better in Construction Business Growth
Growth is a natural goal for any business, especially in the competitive construction industry. Many business owners assume that expanding their operations, taking on more projects...
The Tango Embrace That Transformed My Business Strategy
What if business was not about market analysis, competitive positioning, and financial forecasting? What if it was about something deeper – something felt rather than calculated? In tango, the embrace is not just a physical connection.
Why Every Visionary Leader Needs a Spiritual Advisor Now More Than Ever
We live in a world full of self-proclaimed gurus, cookie-cutter formulas, and five-step plans that promise clarity, success, or spiritual awakening. Yet more people than ever are waking up with...
SME Pathways to Engaging in Higher Education Research
The history of the toothpaste tube is surprisingly interesting, and yet suggests a common form. Starting at the end of the nineteenth century, toothpaste came delivered in glass jars with little...
The Data Symphony That Blends Analytics with Artistry in the Digital Renaissance
The digital realm, once a nascent frontier, has matured into a complex ecosystem. For businesses, entrepreneurs, and especially musical artists, navigating this space effectively is no longer optional, it’s the very rhythm of growth and resonance.
Can the Stars Influence Consumer Behaviour? – The Intersection of Astrology and Marketing
Astrology has long fascinated humanity for hundreds of years, influencing everything from personal decision-making to cultural movements.
3 Secrets to Higher Profit Margins in Construction Businesses
Running a construction business is demanding, and maintaining strong profit margins is often a challenge. Between fluctuating material costs, labor expenses, and unpredictable project delays, increasing profitability requires a strategic approach.
