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How IVF Cryo’s Founders Built a Safer Way to Ship Life

  • Writer: Brainz Magazine
    Brainz Magazine
  • Dec 7
  • 3 min read

Updated: 2 days ago

When Don and Ed Fish started IVF Cryo, they didn’t set out to build a company that just delivered frozen tissue. They set out to protect potential life.


Smiling baby in white clothes lying on a bed, looking at the camera. Text "IVFCRYO" in orange and blue at the bottom.

What began as a specialized shipping service in California has grown into a trusted name across the fertility space. Now based in Fishers, Indiana, IVF Cryo is known for transporting reproductive tissueembryos, eggs, and spermfor clinics and individuals across the U.S. and internationally.


It’s a niche business. But it’s one with high stakes.


“We’re not shipping products,” Don Fish says. “We’re shipping something that, in many cases, people have poured years, hope, and thousands of dollars into. That’s not just logistics. That’s responsibility.”


Starting a company that handles what others can’t


Why IVF Cryo exists


Back in 2018, Don and Ed saw a gap in how fertility patients moved their frozen reproductive tissue. Many relied on general-purpose couriers or inexperienced handlers. But the risks were high. A delay or mistake could end someone's chance at starting a family.


So, they built IVF Cryo as a purpose-built transport service, starting in California. Their idea was simple: create a company that treats cryogenic shipping as a medical responsibility, not just a package delivery.


“We heard too many stories about tanks getting held up at airports or arriving warm,” Don recalls. “We thought, there’s got to be a better way.”


Moving the mission to Indiana


In 2020, the business moved its home base to Indiana. That gave them better national access, reduced costs, and helped them scale.


The company kept growing through partnerships with IVF clinics and a strong focus on direct patient service. Whether someone is moving cross-country or just switching clinics, IVF Cryo helps get their reproductive tissue there safelyand on time.


They now serve both B2B (clinics) and B2C (individual patients). This dual model gives them flexibilityand a closer look at what people really need during a complex process.


“We’re not just hired by clinics,” Don says. “A lot of patients come to us directly. They’re nervous. We talk them through everything.”


What sets IVF Cryo apart



More than cold storage


Cryogenic shipping isn’t new. But most companies that do it aren’t focused on human tissue. IVF Cryo is.


They use specialized containers and strict temperature controls. They also offer tracking, updates, and personalized service for every shipment.


Their brochure outlines the full process, but the core message is simple: they understand what’s inside those tanks. And they treat every order like it mattersbecause it does.


“We’ve had people call us in tears, afraid something would go wrong,” Don shares. “When that tank arrives safely, you hear the relief in their voice.”


A business built on the idea of future families


IVF Cryo’s mission is short but powerful: Protecting Future Families.


That message guides every part of their work. It’s not just about running a smooth operationit’s about helping people move forward with one of the most personal journeys they’ll ever take.


Every tank holds something frozen, but what’s inside is full of potential.


“It’s easy to forget what’s inside if you’re just thinking about logistics,” Don says. “But we never forget. That’s why we built this.”


A quiet corner of the fertility industry that’s growing fast


Why shipping is critical


The fertility industry is growing. The CDC reports that assisted reproductive technology (ART) is used in over 330,000 cycles per year in the U.S. alone. More people are freezing eggs, embryos, and sperm for long-term storage or future use.


That means more movement. More shipping. More complexity.


And that’s where IVF Cryo fits in.


They don’t just move tanks. They reduce risk, increase confidence, and support an emotional process with care and precision.


What clinics and patients should know


For patients and clinics alike, working with a dedicated reproductive shipping company can prevent costly errors.


Here’s what Don Fish says people should look for when choosing a shipper:


  • Specialization – “Don’t use someone who treats this like dry ice.”

  • Experience – “Ask how many shipments they’ve done.”

  • Communication – “You should get updates. You shouldn’t have to wonder.”


Even small missteps in cryogenic shipping can have big consequences. That’s why IVF Cryo builds redundancy, transparency, and support into every order.


What’s next for IVF Cryo


As the fertility space evolves, IVF Cryo continues to improve. They’re refining systems, expanding partnerships, and adding international lanes.


But the core idea hasn’t changed.


“We’re here to make sure someone’s future family is safe during a very fragile step,” Don says. “That’s what we do. And we’re proud of that.”


 
 

This article is published in collaboration with Brainz Magazine’s network of global experts, carefully selected to share real, valuable insights.

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