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What No One Tells You About Self-Awareness at the Senior Level

  • 2 days ago
  • 8 min read

Helene Christensen helps leaders make clear, grounded decisions and lead with inhabited authority. She advises and speaks at the intersection of marketing, storytelling, creative leadership, and lived human insight, helping leaders navigate change with integrity and dignity.

Executive Contributor Helene Christensen

Self-awareness is the leadership skill that shapes everything else, yet it's often overlooked in senior positions. As leaders rise, the gap between how they present themselves and how they truly feel widens, leading to decisions that are misaligned with their true selves.


Woman in blue shirt sits at desk, focused on a clipboard. Office setting with computer, mug, and dim lighting. Reflective mood.

Why self-awareness is the leadership skill that shapes everything else


At a certain level of leadership, something quietly shifts. The decisions get harder to make cleanly. The approach that built your career starts to feel insufficient, and the gap between what you project on the outside and what you privately experience begins to widen.


Most leaders don't talk about this. They continue to show up, deliver, and lead, while privately wondering whether the version of themselves they're presenting to the room is fully honest. Whether the confidence is real or performed. Whether the certainty is genuine or managed.


This is not a personal failing. It is one of the most consistent patterns in senior leadership, and it has a name.


There is a statistic that should give every organisation pause. In a study of nearly 5,000 people across five years, organisational psychologist Tasha Eurich found that 95% of us believe we are self-aware. The actual number, those who demonstrate it through observable, measurable behaviour, is somewhere between 10 and 15%.


The gap is striking enough on its own. What makes it genuinely consequential is what Eurich found next, senior executives are statistically less self-aware than their more junior counterparts. The higher the position, the wider the gap tends to be.


Which means the leaders with the most influence over strategy, culture, and the people in their organisations are often the ones least accurately reading themselves.


This is not a personal failing. It is a structural one, and it has real costs.


Self-awareness as a leadership skill, what it actually means


Self-awareness is one of those concepts that sounds so obvious it barely seems worth examining. Of course, leaders should know themselves. Of course, they should understand their strengths and blind spots. Most leadership development programmes include some version of it, a 360 here, a personality inventory there.


But there is a significant difference between thinking you are self-aware and actually being self-aware. Between the story a leader has constructed about themselves, often over decades of success, and what is actually driving their decisions.


I witnessed this distinction early in my own career, and it stayed with me. I was working at a company where I had built something, a role I had carved out, a function I had established from the ground up. Then we were acquired. The acquiring company restructured the department and changed my role in ways I didn't want. The decision had been made above the people I worked with directly. There was nothing they could do to reverse it.


What happened next I still think about. My bosses sat with me and were honest. Not performed-honest. Actually honest. I could see they didn't agree with what was being required of them. They couldn't change the outcome, but they didn't pretend it was fine. They didn't use the language of strategy to create distance from what was actually happening. They were present as people, not just as representatives of a decision.


That experience cost them nothing operationally. I was leaving regardless. But it gave me something I return to often, evidence that it is possible to be inside an impossible situation and remain recognisably yourself.


I have also witnessed the opposite. Leaders who perform alignment they don't feel. Who use confident language to paper over genuine uncertainty, or strategic framing to avoid the human weight of what they are actually doing. And the effect on everyone watching is specific and hard to shake, because it doesn't just make you feel for the people on the receiving end. It makes you recalibrate your entire model of whether you can trust that leader. If they are performing conviction here, what else are they performing?


That erosion is subtle. But it is cumulative. And it is very hard to reverse.


The story a leader tells, about themselves, about a situation, about what is actually happening, shapes everything downstream. Self-awareness, understood this way, is not a personal development aspiration. It is infrastructure.


Self-awareness as infrastructure: Why it's a leadership competency


Infrastructure is what makes everything else function. Roads don't produce value directly, but without them, nothing moves. Self-awareness works the same way.


A leader who understands what they actually value, not what they think they should value, but what genuinely matters to them, makes decisions that hold up over time. A leader who can read their own patterns, their instinctive responses under pressure, can lead from a more honest place. A leader who understands the story they are living inside communicates in a way that creates coherence rather than confusion.


This is what makes self-awareness strategic rather than merely personal. It is not about being more comfortable in your own skin, though that matters too. It is about becoming a more reliable instrument.


Strategy requires execution. Execution requires people. People follow leaders who seem coherent, whose words, decisions, and behaviour point in the same direction, even under pressure. When that coherence is absent, no amount of strategic clarity at the top compensates for it.


If you have ever found yourself in a room, delivering a message you weren't sure you fully believed, holding the line on a decision that didn't sit right, you already know what it costs. Not just to you privately. But to the people in that room who are watching more carefully than you think.


Why self-awareness breaks down at the senior level


If self-awareness is this foundational, why is it so consistently underdeveloped at senior levels?


Part of the answer is structural. The feedback loops that exist lower in an organisation, colleagues who push back, managers who course-correct, the daily friction of collaborative work, tend to attenuate as people rise. Seniority creates distance. People stop telling you things.


Part of the answer is temporal. Senior leaders are frequently operating at a pace that makes genuine reflection feel like a luxury. The inner work of leadership gets deferred indefinitely, until a moment of real pressure makes it impossible to defer any longer.


And part of the answer is conceptual. Self-awareness has been filed under "personal development", useful for individuals, perhaps, but not a core leadership competency in the same category as strategic thinking or financial acumen. This framing is a mistake. It has allowed organisations to treat inner clarity as optional when it is foundational.


What I have observed across leaders navigating transition is a pattern worth naming directly, many are not broken or inadequate. They are over-adapted.


They have become so shaped by what the role demands, what decisiveness looks like at this level, what presence is supposed to feel like, what a senior leader is expected to project, that they have gradually lost contact with the internal signal that tells them what is actually true for them.


And underneath that polished exterior, a quieter conversation is often happening. Something like, "What got me here should be enough. And I don't fully understand why it isn't anymore."


That gap, between the outer performance and the inner experience, is precisely where the work of self-awareness begins. Not as therapy. Not as introspection for its own sake. As the groundwork for leading through uncertainty without losing yourself in the process.


The real cost of leading through uncertainty without inner clarity


The consequences are not abstract. Research from Harvard Business Review found that employees working under a self-unaware leader report elevated stress, lower motivation, and a significantly higher likelihood of leaving the organisation. In a separate survey, 32% of employees said they currently work for a boss who lacks self-awareness.


When a leader is not accurately reading themselves, they are also not accurately reading the system they are leading. They misinterpret resistance as disloyalty. They mistake their comfort with risk for the organisation's. They allow the unexamined patterns that drove their success to this point to become liabilities in a new context.


This is particularly acute in moments of change, during a restructuring, a strategic repositioning, a merger, or any period where the old playbook genuinely doesn't apply. In those moments, the leader's inner orientation becomes the reference point everyone else calibrates against. A leader who has not developed genuine self-awareness has less to offer in those moments than their title suggests.


And there is a subtler cost. When leaders perform alignment they don't feel, when they use strategy as a shield from their own honest experience of what is happening, they are not just doing something privately costly to themselves. They are modelling, to everyone around them, what is expected. Their teams learn the lesson quickly and accurately, the honest version of your experience is not the version that belongs in the room.


Multiplied across a leadership team, over time, this shapes whether an organisation can access its own best thinking, or whether it is quietly losing it.


What self-awareness as a leadership skill actually looks like


It is worth being concrete because self-awareness is often treated as a vague inner quality rather than something with observable dimensions.


A self-aware leader can describe, accurately and specifically, what conditions bring out their best thinking, and what conditions compromise it. They know the difference between a genuine conviction and a defensive reaction. They understand their instinctive response under pressure in times of change, and they can work with it rather than be driven by it.


They have language for what they stand on, precise enough to be useful in real decisions under real pressure.


And crucially, they can hold two things simultaneously, professional integrity, executing faithfully, showing up fully, and personal honesty, not pretending the difficulty isn't difficult, not using strategy to create distance from their own experience of what is happening.


That is what my bosses demonstrated in the moment I described earlier. They didn't have a better outcome to offer. But they were present as people. They remained recognisably themselves inside a situation that was asking them to be otherwise.


That capacity is not confidence. It is coherence. And coherence is what generates the kind of trust that holds across hard moments, not because a leader always has the answer, but because people can feel that what they see on the surface corresponds to something real underneath.


The question that shapes everything downstream


Most leadership development conversations begin with performance, "What do leaders need to do better, faster, differently?" The more foundational question, the one that shapes the answer to all of those, is, "What are they working from?"


Because the inner work of leadership is not a programme to roll out or a workshop to tick off. It is the ongoing development of something that underlies every decision, every communication, every moment when a room full of people is looking to you for direction, you haven't fully found yet.


A leader who has developed genuine inner clarity, who knows what they stand on, can read their own patterns, and leads from a coherent sense of themselves, doesn't just perform better in stable conditions. They are more capable in precisely the moments that matter most, when there is no clear playbook, when the ground has shifted, when what got them here is not quite enough anymore.


You probably already know the feeling. The question is whether you have the tools, the language, and the space to work with it, rather than continue performing your way around it. That is where this work begins.


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Read more from Helene Christensen

Helene Christensen, Leadership Advisor & Speaker

Helene Christensen is an advisor and speaker working with leaders navigating change, uncertainty, and high-stakes decisions. She is the creator of The Inner Authority Method, a framework that helps leaders develop embodied authority and make grounded decisions without relying on performance or persuasion. Her work combines strategic expertise in storytelling and creative leadership with lived human insights shaped by major professional and personal transitions. She has worked with leaders and organizations across Europe and the United States. Her writing explores leadership, dignity, and what gives work meaning - including how leaders can regain direction, energy, and a sense of purpose when leadership begins to feel empty or misaligned.

This article is published in collaboration with Brainz Magazine’s network of global experts, carefully selected to share real, valuable insights.

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