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What If We’ve Been Lied To? The Protein Myth and Its Hidden Costs

  • Writer: Brainz Magazine
    Brainz Magazine
  • Jun 27
  • 4 min read

Updated: Jun 30

Anna Mercoiret, founder of the Wholistic method, is a holistic coach who overcame serious health issues from a high-stress finance career in Paris through Ayurveda, Naturopathy, Yoga, and Energy Work. Now, she helps others achieve balance and wellness with her integrative approach, combining body, mind, and soul healing.

Executive Contributor Anna Mercoiret

From hormonal imbalances to kidney overload, a closer look at why more protein isn’t always better and how less might just be what your body needs.


Carton of white eggs with one cracked open, revealing a bright orange yolk. Set on a light background, creating a fresh, minimalist look.

In the modern health and fitness world, protein reigns supreme. It’s hailed as the ultimate nutrient: essential for muscle gain, energy, weight loss, and longevity. But what if we’ve been misled? What if the real story of protein is more complex, and less heroic, than we’ve been told?


Across the wellness and fitness industries, protein has been glorified to near-mythical status. But, under the surface lies a deeper truth: excessive protein intake, especially from animal sources or isolates, can burden our bodies, disrupt our hormonal landscape, and even compromise our long-term health.


This article isn’t about demonizing protein. It’s about breaking free from the belief that “more is better” and reclaiming a holistic, intelligent approach to nutrition that supports the body in all its layers: physical, emotional, hormonal, energetic.


The rise of the protein obsession


Protein’s popularity didn’t happen by accident. The rise of bodybuilding culture, high-protein fad diets, paleo and keto trends, and aggressive food marketing (hello, protein bars and shakes) has fueled a narrative that protein equals health.


Many people believe they’re not getting enough. In reality, studies show that most people in industrialized countries consume far more than they need.


According to the World Health Organization, the daily recommended protein intake for the average adult is 0.8 to 1.0 grams per kilogram of body weight. For someone weighing 60 kg (132 lbs), that’s around 50–60 grams per day. This amount is easily met through a balanced diet, even one that’s predominantly plant-based.


In contrast, many fitness influencers push for 100–200 grams per day, even for people who aren’t training heavily. But what’s the cost of all that excess?


Too much protein, what happens in the body?


While protein is essential, overconsumption places real stress on the body, especially over time.


  • Kidney stress: Protein metabolism produces nitrogenous waste that must be filtered by the kidneys. Over time, a high-protein diet can lead to decreased glomerular filtration rate (GFR), especially in those with pre-existing conditions or undiagnosed renal sensitivity. This sets the stage for long-term kidney strain, inflammation, and reduced detoxification capacity.

  • Liver overload: The liver processes amino acids and detoxifies their byproducts. Excess protein can saturate these pathways, leading to fatigue, skin issues, and hormonal disturbances due to overburdened liver function.

  • Hormonal disruption: High protein, especially from animal sources, can increase IGF-1 (Insulin-like Growth Factor 1), which is associated with higher risks of hormone-dependent cancers. Excessive animal protein also tends to increase dietary saturated fats and estrogens, both of which influence female hormonal balance.

  • Acid-base imbalance: A protein-heavy diet, especially rich in meat and dairy, acidifies the internal environment. This requires buffering from the body, often by leaching minerals from bones, weakening their structure, and promoting systemic inflammation.

  • Gut and microbiome issues: High-protein, low-fiber diets often neglect gut health. Undigested proteins ferment in the colon, disrupting microbial balance, producing toxic metabolites, and contributing to bloating, brain fog, and inflammation.

  • Energy and mood disruption: Without sufficient complex carbohydrates, the body may burn protein for energy a costly and inefficient process that increases cortisol, depletes serotonin precursors, and leaves you tired, anxious, or wired.


The energetic and hormonal cost


In holistic systems like Ayurveda and Traditional Chinese Medicine, balance is everything. Too much protein, especially heavy, dense foods like red meat or whey isolates, can aggravate “yang” energy, drying out tissues, overheating the body, and accelerating aging.


From a hormonal standpoint, protein impacts insulin, cortisol, estrogen, and even thyroid function. For women, this matters deeply: hormonal health is a dance of rhythm, receptivity, and restoration, not one of extremes and force.


Excess protein can mimic a stress response in the body, raising cortisol and disturbing the delicate dance between reproductive and adrenal hormones. In women already dealing with inflammation, endometriosis, PCOS, or burnout, this can further destabilize their systems.


Rethinking protein: From quantity to quality


Rather than focusing on sheer volume, let’s talk about quality:


  • Plant-based proteins like lentils, quinoa, hemp seeds, spirulina, nuts, and tofu provide amino acids along with fiber, minerals, and phytonutrients.

  • Whole food combinations (e.g., rice and beans) provide all essential amino acids without the metabolic burden of isolates.

  • Fermented proteins (tempeh, miso) support digestion and microbiome balance.


More isn’t always better. In fact, what your body can absorb, utilize, and digest with ease is far more important than the grams on your tracker.


Listening to the Body: The Wisdom of Less


We’ve been taught to fear deficiency. But in many cases, excess is the real threat.


Some signs you may be consuming too much protein:


  • Constant thirst and dehydration

  • Bloating, heavy digestion

  • Brain fog or irritability

  • Irregular periods or hormonal acne

  • Low energy despite eating enough


Instead of asking, “Am I getting enough protein?” a better question might be: “Am I eating in a way that supports my body’s natural rhythm, energy, and healing?”


What if less is more?


We live in a culture of more: more supplements, more workouts, more nutrients. But when it comes to protein, more can mean more stress, more inflammation, and more disconnection from the body’s true needs.


Protein is important but it’s not the hero of every story. Your body is intelligent. It needs balance, rhythm, and support, not just grams and macros. By shifting from obsession to intuition, from excess to essence, we return to a more aligned, sustainable way of eating.


Sometimes, less truly is more.

 

Follow me on Instagram or visit my website for more info!

Anna Mercoiret, Holistic Coach

Anna Mercoiret is a holistic coach and the founder of the Wholistic method. After a demanding career in finance in Paris led to numerous health issues, Anna transformed her life through Ayurveda, Naturopathy, Yoga, Energy Work, and Personal Development. In just six months, she regulated her PCOS, reduced chronic inflammation, stabilized her kidney insufficiency, calmed her anxiety, and relocated to Bali.


Drawing on her comprehensive training and personal experience, Anna developed the Wholistic method, which aims to balance the body, mind, and soul. Today, she helps individuals master their health, find balance, and lead more aligned lives through tailored holistic coaching.

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