top of page

Rethinking Capital – Exploring Alternative Funding Paths for Small Businesses

  • Aug 7, 2025
  • 3 min read

She is the founder of Khyte, an online platform helping small entrepreneurs access community-driven funding and support.

Executive Contributor Priscilla Idahosa

For many entrepreneurs, the journey from idea to execution is paved with a common barrier: lack of capital. Traditional funding sources such as venture capital, bank loans, and government grants are often difficult to access, especially for early-stage startups, solo entrepreneurs, or small businesses from underserved communities. As a result, a growing number of business owners are turning to alternative funding options to bridge the gap.


Stacks of blue poker chips with white ladders leaning on them, set against a matching blue background.

The limits of traditional funding


While venture capital remains a popular source of startup capital, it comes with limitations. VC firms typically seek high-growth tech companies with scalable models and strong exit strategies. As a result, businesses in retail, food service, creative industries, or social ventures are often overlooked. Meanwhile, small business loans and grants are becoming increasingly competitive, with stringent credit requirements and slow processing times. Many first-time founders, or those without collateral, find themselves locked out entirely.


The rise of alternative business funding options


Alternative funding gives entrepreneurs creative and accessible ways to raise capital, often bypassing the traditional gatekeepers. Here are a few notable paths:


  1. Crowdfunding platforms: Platforms like Kickstarter, Indiegogo, and GoFundMe allow businesses to raise money from the public by offering rewards, pre-orders, or project updates. Crowdfunding can validate ideas and create early customer loyalty.

  2. Community-based platforms: Platforms like Khyte offer a community-driven approach, where everyday people can discover and support small businesses and local projects they believe in. Khyte allows founders to create listings, get discovered, and connect with values-aligned supporters who may contribute funding, mentorship, or services.

  3. Revenue-based financing: Instead of giving up equity or taking on fixed debt, businesses repay a percentage of future revenue. This model is flexible and grows in proportion to business success.

  4. Peer-to-peer lending (P2P): Online platforms like LendingClub or Funding Circle match entrepreneurs with individual lenders willing to fund their ventures, often at more favorable rates than traditional banks.

  5. Angel investors: Unlike VC firms, angel investors are often individuals who back businesses in their early stages. They may provide capital, mentorship, and connections without the pressure of immediate exponential growth.

  6. Business incubators and accelerators: These programs often provide early-stage funding, mentorship, office space, and resources in exchange for a small equity stake. They also open doors to a network of advisors and investors.

  7. Grants for specific demographics: There are numerous grants aimed at minority-owned, women-owned, or veteran-owned businesses. While competitive, they can provide crucial non-dilutive funding for those who qualify.


Matching the right strategy to your business


Choosing the right funding option depends on several factors, such as your business stage, financial needs, industry, and long-term goals. For instance, a product-based business may benefit from crowdfunding, while a service business could explore peer lending, community funding via Khyte, or revenue-based models.


Entrepreneurs must weigh the trade-offs between equity dilution, repayment terms, and control. The right funding path isn’t necessarily the most popular one; it’s the one that aligns with your vision and values.


Looking ahead


As financial ecosystems evolve, alternative funding models are becoming more mainstream. They’re not just a second option; they’re a powerful first step for founders who want to stay in control, scale sustainably, and build businesses on their own terms.


With more platforms, tools, and networks focused on inclusive finance, like Khyte, the future of small business funding looks more flexible and equitable than ever before.


Follow me on LinkedIn, and visit my website for more info!

Read more from Priscilla Idahosa

Priscilla Idahosa, Founder

Priscilla Idahosa is the founder of khyte.com and khyteafrica.com, platforms helping small businesses, startups, and community projects get support without chasing VCs or banks. She knows firsthand how tough it is to build a business from scratch without outside funding. That's why she created Khyte, to help entrepreneurs get the support they deserve from their communities. She shares on bootstrapping, alternative financing, and building from the ground up.

This article is published in collaboration with Brainz Magazine’s network of global experts, carefully selected to share real, valuable insights.

Article Image

How Delays in Access to Work Applications Impact Job Security and Business Finances

There is a huge backlog in the number of new or existing Access to Work applications being processed, which drastically affects the level of job security and employer finances. That’s according to...

Article Image

Following Trends vs. Following Your DNA – Which Approach Leads to Better Wellness?

What if the secret to your health has been hidden in your DNA all along? The silent code guiding your every move. How genetics may explain what lifestyle advice often cannot.

Article Image

Unshakeable Confidence Under Pressure and 7 Neuroscience Hacks When It Matters Most

Unshakeable confidence is not loud, it is steady. It is what lets you think clearly, speak calmly, and make decisions when the stakes are high and the room is watching. If you have ever felt confident in...

Article Image

Why How You Show Up Matters More Than What You Know

We often overestimate how much executive presence is about what we know and underestimate how much it is about how we show up. In reality, executive presence is roughly 20% knowledge and 80% presence...

Article Image

Why Talking About Sex Can Kill Desire and What to Do Instead

For many of us, “good communication” has been framed as the gold standard of intimacy. We’re told that if we could just talk more openly about sex, our needs, fantasies, and frustrations, then desire...

Article Image

Is Your Business Going Down the Drain?

Many business owners search for higher profit, stronger staff performance, and better culture. Many overlook daily behaviour on the floor. Most profit loss links to repeated small actions, unclear roles...

How to Engage When Someone Openly Disagrees with You

How to Parent When Your Nervous System is Stuck in Survival Mode

But Won’t Couples Therapy Just Make Things Worse?

The Father Wound Success Women Don't Talk About

Why the Grand Awakening Is a Call to Conscious Leadership

Why Stress, Not You, Is Causing Your Sleep Problems

Healthy Love, Unhealthy Love, and the Stories We Inherited

Faith, Family, and the Cost of Never Pausing

Discipline Unleashed – The 42-Day Blueprint for Transforming Your Life

bottom of page