How Mory Fontanez Is Bridging Business and Intuition
- Apr 3, 2025
- 5 min read
Corey Poirier is a multiple-time TEDx, MoMondays, and PMx Speaker. He is also the host of the top-rated ‘Let’s Do Influencing’ Radio Show, founder of The Speaking Program, founder of bLU Talks, and he has been featured in multiple television specials.
I’m an absolute fan of intuition! I may describe myself as a spiritual skeptic, and there was a time when I truly rolled my eyes when someone used the word spirituality or intuition, but having seen first-hand the impact of spirituality, meditation, intuition, and synchronicity, today I’m sold.
That was why I was so excited by the idea of interviewing Mory Fontanez.
Mory is a podcaster, author, intuitive life and leadership coach, and the founder of Eight22 group which is a transformation consultancy, and she really focuses on the power of intuition. So much so, she wrote the book on it, intuition that is.
What I really like about Mory’s work is that she helps bridge the gap between business and intuition, something I feel is very needed but not something many are doing.
When I asked her to describe herself, Mory noted that she is a deeply intuitive person who relies on that source of information and wisdom in everything she does, from parenting to leading, to having her own business, to writing.
I decided to ask her about writing right out of the gate and started by asking her about her new book called Higher Self: Reclaiming The Power of Your Intuition.
The book comes out in March it turns aout the book is the result of her spending 20 years of her career in crisis and change management for Fortune 500 companies and hitting this wall where she felt like she was just repeating the same strategies for people over and over again, which was to come in and be the janitorial crew, to clean up after leaders did things the same way over and over again that resulted in at best, lack of morale, at worst harm, harm to their consumers, harm to their employees.
She describes it as hitting her own Jerry McGuire moment where she felt like she didn’t see the purpose of just repeating this Groundhog Day.
She went on this exploration, and what she discovered was that the way she did her work and the reason she was so effective was that she leaned into this intuitive sense.
She started to ask clients and their teams about "where does intuition fall?" and she heard a lot of, "Oh, we're not allowed to talk about that at work. We're not allowed to own our intuitive knowing in a corporate setting." And she got curious about that, and I started to realize, "Oh, we're actually really taught not to trust ourselves. We're taught to externalize our wisdom, and when we externalize our wisdom, we hand our power over."
She left that career, and I started coaching people with her method. Her new book is all of that coaching, all of her own personal stories and her client's stories to show how important it is to get in touch with trusting that wisdom again.
I used to think of when I felt it in my gut that was the same as intuition and I asked her if they are the same. She agreed that they are the same and shared that there is a lot of research on intuition now that shows that there is a physiological response we have with our intuition and that a lot of people will say they feel it in their stomach.
Mory went on to share that our childhood and past have such a big impact on our beliefs and how we approach intuition. She noted that the trauma that comes from our childhood is a big part of why we don't listen.
She talked about the good ways that her childhood and past impacted her life. She said it taught her resilience. Watching her Mother as an immigrant and single Mother make it all work demonstrated to her that there is nothing she can’t do.
She admitted, though, on the limiting belief system side, for a really long time because she watched her mother struggle, she had created in her head, the equation was if you end up a single mother, you're going to suffer.
She said it resulted in her ending up in a first marriage that was terrible for here, but stayed in that marriage, and sometimes in situations, in working relationships in other dynamics because of the fear that that situation created as well and that limiting belief system, which was she going to suffer like her Mother did if you go the same path.
And in reality, that's not what happened, as she is now divorced and remarried, but that fear voice was blocking her intuitive knowing that that wasn't the right marriage, for example, because of being raised by a single mom who I watched genuinely struggle.
She admitted that it was a two-sided coin.
Continuing on the intuition theme, Mory feels intuition is a very practical part of our everyday experience of the world and that it's our knowing sense.
Her suggestion is for people to who want to use their intuition more, but who are always busy, is for them to create a little bit of pause just to make sure they checking in, and that doesn't mean five minutes of silence, it can mean five seconds of just, "Hold on, let me just check in and see what is the calmest, clearest answer here."
She also shared her belief that the hustle culture is part of what disconnects us from ourselves because the hustle culture teaches us that it's what we produce that makes us valuable.
And that is so toxic because then you're constantly trying to produce without purpose, without alignment to your needs and your values.
Having learned about her book and her approach to using our intuition, I asked Mory about her Eight22 Group and why it was created.
Eight22 is the consulting firm Mory set up about seven years ago when she left the communications and crisis and change management work that she did. 8 22 Group exists, she says, to help organizations elevate their consciousness.
As I said off the top, you rarely see those two things in the same sentence, and Mory wants to see those two worlds connect so that leaders are leading from a place of intuitive clarity, honoring their intuition.
The biggest takeaway for me is how Mory described the impact this approach can have, not just on the dollars but also on the morale of the team, the impact on the consumer, the words they're using in their marketing campaigns, and so on.
She is on a mission to bring mindfulness to business, and I’m totally here for it.
The only question that remains at this point is, when are you going to buy her new book and begin using your intuition on a daily basis?
Read more from Corey Poirier
Corey Poirier, Multiple-Time TEDx Speaker, bLU Talks Founder
Corey Poirier is a multiple-time TEDx, MoMondays, and PMx Speaker. He is also the host of the top-rated ‘Let’s Do Influencing’ Radio Show, founder of The Speaking Program, founder of bLU Talks, and he has been featured in multiple television specials. He is a Barnes and Noble, Amazon, Apple Books, and Kobo Bestselling Author. A columnist with Entrepreneur and Forbes magazine, he has been featured/on CBS, CTV, NBC, and ABC, is a Forbes Coaches Council member, and is one of the few leaders featured twice on the popular Entrepreneur on Fire show. He has also interviewed over 6,500 of the world’s top leaders, and he has spoken on-site at Harvard.
