End Burnout & Scale Your Profit, Time, and Relationships at Once
- Brainz Magazine
- 17 hours ago
- 5 min read
Mark Mathia, Chief Catalyst Officer & Gallup-Certified Strengths Coach, leverages 30+ years in the C-suite to accelerate profitable growth for founders and executives worldwide. Creator of CatalX(tm), a proven framework fusing profit strategies, elite communication, and energy mastery-he helps leaders dominate rooms, scale faster, and avoid burnout.
You already feel it. The tightness in your chest when the laptop finally closes, and you realize you haven’t truly looked your partner in the eye all week. The quiet fear that the harder you push, the smaller your margins get in money, in energy, in joy.
We’ve all been sold the same lie, big success demands big sacrifice.
I’m here to tell you the opposite is now proving true, again and again, in real balance sheets and real relationships.
When leaders stop letting the business run them and start running the business from their full humanity, margin appears everywhere at once.
According to Gallup’s State of the Global Workplace 2024 Report, low employee engagement and burnout cost the world’s economy an estimated $8.9 trillion each year, about 9% of global GDP.[1]
Here are three recent stories that show exactly how that happens
The driven sales executive: Burnt to brilliant
Top rep in the region again, but the 80-hour weeks had her quietly planning an early exit from the career she loved. “Mark, I’ve got maybe five years left in me.”
Using the CatalX PSE™ coaching methodology, we helped her see her genius wasn’t grinding harder; it was leveraging talent around her. We mapped her strengths to outcomes. Empowered her actions and clarified boundaries. The results were amazing, we protected her energy by focusing on what is essential.
Months later, she crushed sales goals with 25% less effort and texted me on her 50th birthday: “I can now do this joyfully and enjoy my family for another twenty years.”
The non-profit leader: Redzone to redeemed
A beloved regional non-profit bled money for six straight years. The new Executive Director (ED) was exhausted in the midst of the turnaround, and the mission was at risk.
CatalX PSE™, we started with aligning strengths to the mission, we reworked key strategies, and finally ended the glorification of hustle by recognizing that grind alone does not make us great.
Eight months later: Fully funded, grants at an all-time high, with an employee satisfaction score rising, and the ED able to spend time with her family to fully recharge while serving more people than ever!
The healthcare-tech founder: Grind to grace
A founder, busy aligning bits and pieces of a vision while drowning daily in fires. “I’m being managed by my board instead of owning the vision.”
CatalX PSE™ The process moved us to create space to think. The psychology pillar helped us to successfully reach for ownership, close the deal, and build a profit-first/people always blueprint. The result was energy guarded.
Result: Seven-figure enterprise closing deals without discounting, a profitable new company launched, and every evening space to walk with his wife.
These aren’t exceptions. They’re the new pattern. When the leader runs the business (instead of letting the business run the leader), profit expands, and life improves. When the business runs the leader, both eventually collapse.
Here are three experiments you can run this week
Psychology: The 15-minute genius huddle
Gather your team (or just your family) and ask:
What are the two outcomes that matter most right now?
What are my top natural strengths, and how do they move those outcomes?
What is one behavior I should amplify this week to play bigger in my genius?
Ready for the full unlock? Take the official CliftonStrengths assessment and book a complimentary 45-minute discovery session with me.
Strategy: The one-page margin blueprint
One hour, one page: Simple strategy, big results.
Select one North-Star outcome/goal for the next 90 days (make it profit-specific)
Determine a maximum of three steps that move the goal forward
Add a name/assign someone to every step. Fully empower your team to deliver
Set a new 15-minute weekly rhythm: Monday big 3 goals for the week, Friday wins.
Ready for the full unlock? Run my free 8-minute Profit Simulator and see exactly how many hidden margin dollars are trapped right now.
Energy: Stop surviving on fumes and start running on rocket fuel
Most leaders think “energy” means another supplement or gym routine. The fastest wins come from two 3-minute habits that cost nothing:
Move 1: The 60/5 breath reset (60 seconds)
Before any conversation that matters (tough feedback, big sales call, or dinner with someone close to you):
Inhale through your nose for 4 seconds
Exhale through your mouth for 6 seconds
Repeat 5 times
You’ll feel your shoulders drop and your mind sharpen instantly. Do this 3-5 times a day.
Move 2: The 5-minute daily shutdown
Every single night before you leave the office or close the laptop:
Write down everything you actually got done today (even the small stuff your brain loves proof).
Write tomorrow’s Top 3 priorities.
Close the notebook or app and say out loud: “Day complete.”
Then leave the work thoughts behind. Your sleep and your family will thank you. Do just these two moves for seven days and you’ll feel the difference in your body, your clarity, and your relationships.
Ready for the full unlock on sleep? If you’re getting less than 7 hours most nights (or more than 9 and still dragging), do one normal night with an at-home sleep test. It’s literally a disposable finger clip you wear while you sleep, no wires, no lab. Results in days, often covered by insurance.
Email me with “sleep” in the subject line, and I’ll send you my complimentary Margin Restore Sleep Protocol. It’s a downloadable worksheet complete with a seven-day challenge to better sleep.
Final call to action: The one that sticks
Pick one experiment this week (just one).
The 15-minute Genius Huddle, the One-Page Margin Blueprint, or the two dead-simple Energy moves that take less than 7 minutes a day. Whether you select the starter version or the full unlock option, both recommendations work.
Do the starter, and you’ll feel the shift. Do the full unlock, and you’ll never want to go back to running on fumes. Then come back here and tell us in the comments what actually moved.
One sentence is enough:
“Cut meetings by 40%.”
“Finally slept through the night.”
“Closed the deal and still made date night.”
Your sentence becomes the next leader’s proof that this isn’t a theory, it’s the new standard.
Because here’s the line I want etched on your mirror, your whiteboard, and your heart. When the leader runs the business, profit and life both multiply. When the business runs the leader, both slowly die.
You still get to choose, and the choice is made in moments like this one. Choose once this week. Choose again next week.
Keep choosing until the margin is no longer a hope; it’s your operating system. I’ll be reading every comment. I can’t wait to celebrate what you create. What’s your move?
Read more from Mark Mathia
Mark Mathia, Chief Catalyst Officer & Business Strategist
Mark Mathia is a former C-suite executive turned Chief Catalyst Officer and Gallup-Certified Strengths Coach with over 30 years leading and advising national organizations. He created the CatalX™ framework to help founders and senior leaders master high-stakes communication, accelerate profitable growth, and sustain peak performance without burnout. His clients, CEOs, founders, and executive teams, consistently scale faster, win bigger deals, and lead with greater clarity and energy. When he’s not coaching one-on-one or speaking to leadership teams, Mark distills battle-tested insights on influence, profit acceleration, and human performance.
Reference:
[1] Gallup, 2024. State of the Global Workplace Report
