top of page

Dare To Live Boldly And Unlock Your True Potential

  • Writer: Brainz Magazine
    Brainz Magazine
  • Dec 23, 2024
  • 4 min read

She is a Career and Personal Development Coach with almost ten years of experience. Her expertise is in Job & workplace readiness, career planning, growth, and personal development. Her work focuses on helping individuals build their capacity for career progression, navigate job transitioning with ease and achieve personal effectiveness using results-oriented methods.

Executive Contributor Esther Aluko

Let me tell you something about living with audacity. It’s not about being loud or reckless (although, if you catch me in the right mood, I might be both). Audacity is about daring to live boldly, even when you’re not entirely sure how things will turn out. It’s the “go big or go home” mindset, except you actually show up and go big.


a woman standing in a warmly decorated space with wooden panels and lush green foliage, including hanging plants and flowers.

I’ve lived a life where being audacious wasn’t just an option, it was the only way forward. From growing up with next to nothing, to building a career, starting businesses, and navigating relationships, I’ve learned that boldness changes everything.


Audacity in your career

Careers can feel like a never-ending episode of The Apprentice; lots of competition, a few questionable decisions, and someone always thinking they’re the smartest in the room. But if you want to succeed, you’ve got to be bold.


Dream big (even if it sounds daft)

Years ago, I set my sights on working in leadership roles in top companies. Did I feel ready? Absolutely not. But here’s the thing: if you wait until you’re ready, you’ll be waiting forever. So, I got stuck in, took some risks, and figured it out as I went. Dreaming like your life depends on it because, sometimes, it does.


Speak up (even if you’re sweating buckets)

The first time I spoke up in a meeting, I was convinced I’d faint. I didn’t, but I did earn respect for having the guts to share my ideas. Speaking up is scary, but it’s worth it. Whether you’re asking for a pay rise or pitching a new idea, don’t let fear keep you silent.


Be brave enough to walk away

I’ve walked away from jobs that didn’t align with my values or goals, and trust me, it wasn’t easy. But audacity sometimes means letting go of the comfortable to chase the extraordinary. If you’re miserable at work, it might be time to consider a bold move.


Audacity in business

Starting and running a business is a bit like being on a rollercoaster, lots of highs, a few terrifying drops, and occasional moments of, “Why did I think this was a good idea?” But boldness is what keeps the ride exciting.


Take risks (within reason)

When I started businesses like DKT (Destiny Kids & Teens), I didn’t have all the answers. I still don’t! But taking calculated risks has always paid off in one way or another. Sure, some things flop, but even failures teach you something valuable.


Stand out (even if it’s uncomfortable)

I’ve done some wild things in business, like starting my own vulnerable podcast platform, organising spelling bees,running a bookclub, travelling through different countries where I am not known to organise in person workshops. Were they nerve-wracking? Absolutely. But standing out is the only way to get noticed. Be bold enough to do what others won’t.


Prove the doubters wrong

People have doubted me plenty of times. (They probably still do, bless them.) But instead of letting their doubts hold me back, I’ve used them as fuel. Nothing feels better than succeeding when someone said you couldn’t.


Audacity in relationships

Let’s be real; relationships can be messy. Whether it’s with your partner, your kids, or your mates, there’s no one-size-fits-all guide. But living with audacity in your relationships can make them more meaningful.


Be honest (even when it’s awkward)

I’ve learned the hard way that bottling up your feelings does no one any favours. Being honest, about your needs, your struggles, or even your mistakes,is bold, but it builds trust and connection.


Set boundaries (and stick to them)

Audacious love isn’t about letting people walk all over you. I’ve had to set firm boundaries, and while it wasn’t always easy, it was necessary. Respect yourself enough to say, “No, this doesn’t work for me.”


Celebrate the people who matter

Whether it’s my kids, my close friends, or my wider community, I try to show up and celebrate the people who matter to me. Boldness in relationships isn’t just about asking for what you need, it’s about giving back, too.


Why audacious living matters

Living audaciously doesn’t mean you won’t fail. Trust me, I’ve had my fair share of setbacks (and more than a few embarrassing moments). But audacity is what helps you get back up, dust yourself off, and keep going.


Here’s how to start living audaciously today:


  1. Start small: Take one bold step, apply for that job, start that side hustle, or finally text that friend you’ve been thinking about.

  2. Learn from the failures: When things go wrong (and they will), don’t beat yourself up. Laugh about it if you can, and keep moving.

  3. Surround yourself with bold people: Energy is contagious, so hang out with people who inspire you to take risks and dream bigger.


Audacious living has brought me here from a childhood spent hustling to make ends meet to a life I’m proud of, filled with work I love and people I cherish. If I can do it, so can you.


As 2024 winds down, take a moment to reflect: What bold move will you make before the year ends? Go on, be audacious. Step into 2025 with courage and a spark of daring. You might just surprise yourself!


Follow me on Instagram, and visit my website for more info!

Read more from Esther Aluko

Esther Aluko, Career & Personal Development Coach

She is a Career and Personal Development Coach with almost ten years of experience. Her expertise is in Job & workplace readiness, career planning, growth, and personal development. Her work focuses on helping individuals build their capacity for career progression, navigate job transitioning with ease and achieve personal effectiveness using results-oriented methods. Her speaking engagements span the United Kingdom, Belgium, West Africa, and Ireland with corporate organizations and higher education institutions.

 
 

This article is published in collaboration with Brainz Magazine’s network of global experts, carefully selected to share real, valuable insights.

Article Image

How to Channel Your Soul’s Wisdom for Global Impact in 5 Steps

Have you ever felt a gentle nudge inside, an inner spark whispering that you are here for more? What if that whisper is your soul’s invitation to remember your truth and transform your gifts into uplifting...

Article Image

8 Clarity Hacks That Turn Complexity into Competitive Advantage

Most leaders today aren’t only running out of energy, they’re running out of clarity. You see it in the growing list of “priorities,” the initiatives that move but never quite land, the strategies...

Article Image

Why We Talk Past Each Other and How to Truly Connect

We live in a world overflowing with communication, yet so many of our conversations leave us feeling unseen, unheard, or not understood. From leadership meetings to relationships and family...

Article Image

Why Minding Your Own Business Is a Superpower

Motivational legend Les Brown often quotes his mother’s simple but powerful advice, “Help me keep my long nose out of other people’s business.” Her words weren’t just a humorous remark. They were a...

Article Image

Gaslighting and the Collapse of Reality – A Psychological War on Perception

There are manipulations that deceive, and there are manipulations that dismantle. Ordinary manipulation seeks to change behaviour, gaslighting seeks to rewrite perception itself. Manipulation says...

Article Image

The Quiet Weight of Caring – What Wellbeing Professionals are Carrying Behind the Scenes

A reflective article exploring the emotional labour carried by wellbeing professionals. It highlights the quiet burnout behind supporting others and invites a more compassionate, sustainable approach to business and care.

AI Won't Heal Loneliness – Why Technology Needs Human Connection to Work

When Robots Work, Who Pays? The Hidden Tax Crisis in the Age of AI

Who Are the Noah’s of Our Time? Finding Faith, Truth, and Moral Courage in a World on Fire

2026 Doesn’t Reward Hustle, It Rewards Alignment – Business Energetics in the Year of the Fire Horse

7 Ways to Navigate Christmas When Divorce Is Around the Corner in January

Are You a Nice Person? What if You Could Be Kind Instead?

How to Get Your Business Recommended and Quoted by AI Search Tools like ChatGPT

When the People You Need Most Walk Away – Understanding Fight Response and Founder Isolation

Humanizing AI – The Secret to Building Technology People Actually Trust

bottom of page