top of page

Building Joy, One Ride at a Time: The Story of Darren Janesky

  • Mar 30, 2025
  • 3 min read

In the quiet town of Blacksburg, South Carolina, Darren Janesky is doing something different. He runs Big Round Wheel Amusements, a business that brings carnival rides to events all over the country. But his work is about more than just fun and games.


Darren is focused on something deeper: safety, care, and community. “Safety is everything,” he says. “If we’re not safe, we’re not in business. It’s that simple.”


He writes his own safety manuals. He also makes videos that show how the rides are built and checked. He believes people should know how things work. “We need to be open about how these things work,” he says. “People deserve to know that what they’re riding is secure.”


Darren was born in 1973 in Milford, Connecticut. He graduated from Platt RVTS in 1992 and later moved to Blacksburg. That’s where he started his amusement company and still lives today.


Over time, Darren has gained a reputation for working with high-end clients. His company provides rides for private parties, corporate events, and marketing campaigns. But he doesn’t focus on status or flash. “We do a lot of work that people don’t see,” he says. “Sometimes the best events are the ones where no one knows we were there.”


To Darren, carnival rides aren’t just fun—they’re tools for connection. “They can support messages, drive business, and bring people together,” he explains. “The rides catch the eye. They create a moment people remember.”


Even with all of that going on, Darren has stayed involved in his community. He’s been a member of the Blacksburg Town Council since 2011. He’s served on the boards of Habitat for Humanity and Cherokee County Hospice. He was also a Guardian ad Litem for eight years, speaking up for children in the court system.


Helping kids is something Darren takes personally. “I’ve seen kids who’ve never been to a carnival before,” he says. “They light up. And for a few hours, they get to just be kids.”


He invites foster children and kids from disadvantaged backgrounds to attend public carnivals for free. It’s one way he tries to make joy more accessible. It’s also part of a larger belief: that amusement should include everyone.


Darren’s way of running a business reflects his beliefs. He moves carefully. He double-checks everything. He wants to grow—but only if it’s done right.


He’s looking at opportunities abroad, especially in the Middle East. But he’s not rushing. “I’m not just looking for new markets,” he says. “I want to work with people who care about quality and safety the same way I do.”


Travel plays a big part in his interest. He enjoys meeting people from different places and learning how things are done elsewhere. “It’s not about selling something,” he says. “It’s about showing what’s possible when people work together.”


Even with all the growth, Darren says his main priorities haven’t changed. Safety. Community. Integrity. That’s the core of it.


“You don’t need a million customers,” he says. “You just need the right ones—the ones who understand what you’re trying to do.”


When asked if he’s ever wanted to change careers, he gives a simple answer. “This is it,” he says. “I like building things that move. I like seeing people smile. And I like knowing that I had a part in making that happen.”


Darren doesn’t seek attention. You won’t find him in the spotlight. You’ll find him behind the scenes—checking bolts, leading his crew, and making sure every ride is safe.


“I don’t need to be the face of the show,” he says. “I just want to know the show is running safely, and that people are having a good time.”


In a world that often moves too fast, Darren Janesky stands out for taking things slow and steady. He’s not chasing trends. He’s building something solid—one ride at a time.

 
 

This article is published in collaboration with Brainz Magazine’s network of global experts, carefully selected to share real, valuable insights.

Article Image

Why High Performers Struggle With Confidence

Confidence is often described as something you either have or you do not. We speak about naturally confident leaders, athletes who play with swagger, or professionals who appear steady in high-stakes...

Article Image

5 Stages of Identity Anchoring and Why Top Women Leaders Defend Their True Selves

Everyone is talking about imposter syndrome. I want to talk about the opposite. The feeling of not knowing if you're good enough. I became a CEO in my 20s. I didn't doubt my ability. What I doubted, quietly...

Article Image

AI is Killing Your Company Culture

Generative AI, often called GenAI, should definitely be used to improve your workforce by enhancing skills and streamlining knowledge. It concatenates vast quantities of data faster than any human and...

Article Image

What Do Women Need to Thrive in High-Performance Environments?

Having worked across multiple high-performance systems over the past two decades, supporting everyone from elite athletes to senior leaders, I am often asked whether women have different needs in these...

Article Image

Hustling vs Building – Why Most Entrepreneurs Stay in Survival Mode

Entrepreneurship has been glamorized into a highlight reel of early mornings, late nights, and celebrated grind culture. Social media praises the hustle. Culture rewards being busy. But behind that narrative...

Article Image

Why Self-Sabotage Is Not Your Enemy and 5 Ways to Finally Work With It

What if self-sabotage isn't a flaw? What if it's actually a protection system, one that your body built years ago to keep you safe, and one that's still running even though the danger is long gone? Most...

I Don’t Chase Symptoms, I Change States and the Power of Regulated Presence in Healing

If Your Product Needs Constant Explanations, It’s Not Ready

How Women Lead Without Shrinking to Fit for International Women’s Day

How Physical, Emotional, and Cognitive Environments Shape Behaviour, Learning, and Leadership

What if 5 Minutes of Daily Exercise Could Bring You Longevity?

Why Waiting for a Second Chance Holds You Back from Building a Fulfilling Life

5 Hidden Costs of Waiting to Be Chosen

Why Great Leaders Don’t Say No, They Influence Decisions Instead

How to Change the Way Employees Feel About Their Health Plan

bottom of page