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Victoria Russ

Executive Contributor

Managing Director and Leadership Coach

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Executive Contributors at Brainz Magazine are handpicked and invited to contribute because of their knowledge and valuable insight within their area of expertise.

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Victoria Russ

Managing Director and Leadership Coach

Vicky Russ is a leadership coach, consultant, and former CEO with over 20 years of experience across the public sector, including health, education, local government, and the charity sector. She specialises in leadership development, organisational transformation, and supporting leaders through complex change, including redundancy, restructuring, and career transitions.

Vicky has led large-scale transformation programmes and worked at a senior executive level, giving her a deep understanding of the pressures leaders face in high-stakes environments. She now works with public sector leaders, senior managers, and professionals to help them navigate uncertainty, maintain performance, and lead with clarity, confidence, and compassion.

As a teacher of Positive Psychology Leadership, Vicky integrates evidence-based approaches with practical leadership experience. Her work focuses on building psychologically safe, high-performing cultures, strengthening resilience, and enabling leaders to support their teams effectively during periods of change.

Vicky is the founder of VR Leadership Coaching Ltd and creator of Coaching Pods and programmes including Redundancy Roadmap, Redundancy Redirection, Redundancy Reinvented, and Retirement Reimagined. She is passionate about “protecting the protectors” and helping leaders move from burnout and uncertainty to balance, purpose, and sustainable success.

Through coaching, teaching, and writing, Vicky supports leaders to lead through life’s critical transitions and create meaningful, lasting impact.

All articles

The Importance of Cultivating Cultures That People Don't Have to Recover From

Every year, organisations lose talented people, millions of working days and untold momentum, not because their staff cannot do the work, but because the culture slowly wears them down or forces...

Why Returning to Work Is Never Just Going Back

Every year, hundreds of thousands of people in the UK return to work after maternity leave, long-term illness, burnout, redundancy, or other life events. Most are expected to slot back in as if nothing...

Is Ageism Holding You Back or Are You Holding Yourself Back?

Ageism in the UK workplace is real, widespread, and well documented. But what if the most damaging form of age discrimination is not coming from employers, recruiters, or colleagues, but...

Why You Feel Stuck and the Science of Human Motivation and What It Takes to Flourish

You know you are capable of more. So why can’t you start? Why does the motivation vanish the moment you need it most? The answer is not willpower. It is something far more fundamental, and far more...

Career Crisis and the Invisible Trauma That Nobody Believes is Real

Redundancy, restructure, toxic leadership, forced career change, these experiences can shatter a person’s identity, confidence, and mental health. So why does society still treat them as inconveniences...

Why Losing Your Job Can Feel Like Losing Yourself

Redundancy is one of the most significant life events a working adult can experience. So why do we treat it as a purely financial and administrative process, and almost entirely ignore the psychological...

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CREA Global Awards presented to

Victoria Russ

Managing Director and Leadership Coach

The CREA Global Awards is proudly presented to the honoree by the Brainz Magazine Selection Committee, in recognition for their creative and innovative ideas, adaptability in business, or for their contributions to sustainability and mental health projects.

Caroline Winkvist

Editor-In-Chief

Daniel Ålund

Selection Committee

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Brainz 500 Global Awards presented to

Victoria Russ

Managing Director and Leadership Coach

Brainz 500 Global Awards is proudly presented to the honoree by the Brainz Magazine Selection Committee, in recognition of their entrepreneurial success, achievements, and dedication to helping others.

Caroline Winkvist

Editor-In-Chief

Fredrik Elfqvist

Selection Committee

Executive Contributors at Brainz Magazine are handpicked and invited to contribute because of their knowledge and valuable insight within their area of expertise.

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