Sonia Grimes

Alcohol Control Coach

Sonia Grimes is The Alcohol Control Coach and creator of The Simply Sober Path™—a pioneering method that helps high-achieving individuals break free from the grip of alcohol, not through willpower or restriction, but through deep, lasting transformation.

After a 29-year personal battle with alcohol, Sonia discovered the truth most people never realise: the problem isn’t alcohol itself—it’s what we believe it gives us.

That insight became the foundation of her signature teachings on The Alcohol Illusion and Alcohol Noise, now helping thousands around the world reclaim their peace, power, and control.

Today, Sonia is a leading voice in the alcohol-free movement—featured across global platforms and recognised as a critically acclaimed author and sought-after coach.

Her work blends neuroscience, emotional healing, and practical coaching to dissolve the unconscious beliefs that keep people stuck in the drinking cycle, even when they deeply want change.

Her mission is clear: to show people they don’t have to give up alcohol—they just have to stop needing it.

Through her writing, coaching, and courses, Sonia empowers clients to return to the most grounded, fulfilled version of themselves—calm, confident, and free.