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The Psychology of Happiness – How to Cultivate a Fulfilled Life

  • Writer: Brainz Magazine
    Brainz Magazine
  • Nov 14
  • 4 min read

Hayden Mater is a professional life enthusiast and serial entrepreneur. He is the founder of Mater Made, a microbrand watch company, and the department head for the U.S. West lumber department at Richmond International Forest Products, a commodity trading firm.

Executive Contributor Hayden Mater

Happiness. It’s the one thing we all chase, yet it often feels elusive. Some find it in relationships, others in achievement, and some in the quiet moments of solitude. But what is happiness, really? And more importantly, how do we keep it?


Elderly man in a white hat and striped shirt smiles joyfully outdoors. Sunlight highlights his face, casting gentle shadows.

This article dives deep into the psychology of happiness, where it comes from, why some people retain it regardless of circumstances, and how you can cultivate a fulfilled life no matter what curveballs life throws your way.


What is happiness?


Psychologists often define happiness as a combination of life satisfaction, positive emotions, and a sense of meaning. It’s not just a fleeting pleasure, it’s a deeper, more enduring state of well-being.


Martin Seligman, a pioneer in positive psychology, breaks happiness into three components:


  1. Pleasure: The “feel-good” part.

  2. Engagement: Being deeply involved in activities.

  3. Meaning: Serving something bigger than yourself.

True happiness isn’t just about smiling, it’s about feeling aligned with your values, connected to others, and purposeful in your actions.


Where does happiness come from?


Surprisingly, happiness is only partially influenced by external factors. Research suggests:

  • 50% of your happiness is genetically determined (your baseline mood).

  • 10% is influenced by life circumstances (income, health, status).

  • 40% is shaped by intentional activities and mindset.

This means that you have control over nearly half of your happiness. That’s empowering.


Why can people be happy, rich, or poor?


We’ve all seen it, someone with very little material wealth radiates joy, while someone with every luxury seems miserable. Why?


Because happiness is not about what you have, it’s about how you perceive and experience life.


  • Poor but happy individuals often have strong community ties, gratitude, and resilience.

  • Rich but unhappy individuals may struggle with comparison, isolation, or lack of purpose.

Money can buy comfort, but it can’t buy meaning. Once basic needs are met, relationships, purpose, and mindset become far more important than income.


How do we retain happiness?


Happiness isn’t a one-time achievement, it’s a practice. Here are key psychological strategies to retain it:


  • Gratitude: Regularly reflecting on what you’re thankful for rewires your brain to focus on the positive. It’s simple but powerful.

  • Mindfulness: Being present reduces anxiety and increases joy. Mindfulness helps you savor life rather than rush through it.

  • Connection: Strong relationships are the single biggest predictor of long-term happiness. Invest in people, not things.

  • Purpose: Having a reason to get up in the morning, whether it’s work, family, or a cause, fuels fulfillment.

  • Growth: Learning, improving, and overcoming challenges gives life momentum. Happiness thrives when we stretch ourselves.


Best practices for cultivating consistent happiness


Let’s get practical. Here are habits and mindsets that can help you build a life of consistent joy:


  • Practice daily gratitude: Write down three things you’re grateful for every morning. It shifts your focus from lack to abundance.

  • Move your body: Exercise releases endorphins and reduces stress. Even a walk can boost your mood.

  • Limit comparison: Social media can distort reality. Focus on your journey, not someone else’s highlight reel.

  • Serve others: Helping others activates reward centers in the brain and builds connections. Volunteer, mentor, or simply be kind.

  • Create, don’t just consume: Whether it’s writing, building, or cooking, creating gives you a sense of agency and pride.

  • Forgive: Holding onto resentment drains joy. Forgiveness frees you to move forward.

  • Laugh often: Humor is healing. Seek out joy, silliness, and lightness, it’s not frivolous, it’s essential.


Why a fulfilled life is not impossible


Many people believe happiness is reserved for the lucky few. But fulfillment is not a lottery, it’s a discipline.


You don’t need perfect circumstances. You need:

  • Clarity on what matters to you.

  • Courage to pursue it.

  • Consistency in your habits.

Even in hardship, people find meaning. Viktor Frankl, a Holocaust survivor and psychiatrist, wrote that “those who have a why to live can bear almost any how.” Fulfillment comes from living in alignment with your values, not from avoiding pain.


Curveballs will come, but so can joy


Life will throw challenges. Loss, failure, uncertainty. But happiness isn’t about avoiding these, it’s about responding to them with resilience and grace.


You can train your mind to bounce back. You can build a support system. You can choose to find light even in darkness.


Reflection: How happy are you?


Take a moment. Ask yourself:

  • What brings me joy?

  • What drains me?

  • Who do I love, and do they know it?

  • What am I grateful for today?

  • What would a fulfilled life look like for me?

Happiness starts with awareness. From there, you can build.


Final thoughts: Happiness is the key to life


We chase success, status, and security, but happiness is the real goal. And it’s not out of reach. It’s in your habits. Your relationships. Your mindset. Your purpose. So start today. Reflect. Reconnect. Rebuild. Rejoice. Because consistent happiness isn’t a myth, it’s a practice. And you deserve it.


Follow me on Facebook, Instagram, LinkedIn, and visit my website for more info!

Read more from Hayden Mater

Hayden Mater, Serial Entrepreneur

Hayden Mater is a dynamic professional who seamlessly blends the worlds of commodity lumber trading and innovative watchmaking. With years of experience in the lumber industry, he has honed his skills in navigating complex markets and securing top-tier deals. In addition, as the founder of Mater Made, his microbrand watch company, Hayden brings precision and passion to every venture. Dedicated to excellence in health, work, and family life, Hayden cherishes every opportunity to grow and inspire others. With a commitment to professionalism and a drive to motivate those around him, he is a true leader in both the lumber industry and the entrepreneurial world. Click to learn more about his journey and vision.

This article is published in collaboration with Brainz Magazine’s network of global experts, carefully selected to share real, valuable insights.

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