The Man Behind Bxlder ‒ Exclusive Interview With Kan Kouadio
My name’s Kan Kouadio, Founder and CEO of Bxlder. I’m a very passionate person who likes taking big risks and working on big projects with fantastic teams. I think without this my life wouldn’t be the way I like it. Travelling, meeting new people and new cultures are my favourite hobbies. I also like playing and watching football, reading, listening to music, and playing video games.
Kan Kouadio, Founder and CEO of Bxlder
What is your business name and how do you help your clients?
At Bxlder we help our subscribers reach their wellbeing goals in a happy and sustainable way. We do so by providing them with tailored nutrition plans that are based on the foods and cuisines they love, along with custom fitness plans that are based on their favourite sports and workout activities. We also provide live group workouts in our immersive gym for maximum enjoyment. All of this on our easy-to-use and convenient app.
What kind of audience do you target your business towards?
Our target audience are healthier lifestyle and fitness enthusiasts, along with aspiring athletes. What are your current goals for your business?
My current business goals are basically the same goals for the whole Bxlder team: Finalise product development by late August, launch the Bxlder app, and generate revenue of around £500k by the end of 2023. Our mid-term goal is to quickly expand to the US in 2024.
What is your work inspired by?
Personally, my work is inspired by the prospect of helping human civilisation evolve as much as I can. Helping people improve their health and self-confidence is where I’m starting. In the future I want to do more and help enhance other aspects that are essential to help humanity evolve.
Tell us about your greatest career achievement so far.
My greatest achievement so far is to have been able to build a fantastic, world-class team that has the shared motivation to carry the Bxlder vision to great success and help as many people as possible worldwide.
If you could change one thing about your industry, what would it be and why?
Luckily enough, with my team, I have that chance to change things in the wellness industry. Too many wellness service providers and fitness apps focus too much on creating technically top-notch nutrition and fitness plans for customers without really taking into consideration what these customers actually like. We believe that the best way to help people improve their health and reach their wellbeing goals in both the short and long term is to provide them plans that are not only technically top-notch, but also based on the foods, cuisines, sports, and fitness activities that they love. This is exactly what the Bxlder app will be providing from August 2023.
