Soul Aligned Marketing & Manifesting for Entrepreneurs – Exclusive Interview with Christina Giordano
- Brainz Magazine
- Oct 3
- 5 min read
Updated: Oct 6
Christina Giordano, founder of the Soul’d™ movement, is redefining marketing and manifesting by anchoring it in soul and authenticity. With her innovative frameworks and empowering podcast, she helps entrepreneurs align with their true essence, embody their transformation, and create businesses that inspire, attract, and thrive.
Christina Giordano, Marketing & Manifesting Consultant
Who are you? Introduce yourself, your hobbies, your favorites, you at home and in business. Tell us something interesting about yourself.
I’m Christina Giordano, mother of two boys, business owner, founder of the Soul’d™ movement, and aside from being absolutely obsessed with the aforementioned, I love being in nature, rejuvenating myself through wellness practices, indulging in new experiences and cuisine, and lighting people up through my own stories of inspiration, alignment, and empowerment.
What inspired you to develop the Soul’d™ approach to marketing and manifesting anchored in one’s soul and essence, and how has that evolved since you first introduced it?
The Soul’d™ approach to marketing and manifesting represents a new paradigm of marketing and manifesting where our essence, our soul, leads the way. It’s marketing with integrity, where you no longer need to compromise your authenticity, your boundaries, your uniqueness, your wholeness. It’s messaging in a way that reflects the actual transformation you provide, not the natural byproducts of your work, but the truth at the heart of it. And it’s manifesting in a way that doesn’t require you to do more and be more of anything. You simply shed everything that isn’t you, the pain, patterns and programming, to get you more deeply connected to the vibration of your essence so that you are more deeply connected to the vibration of the universe. The people who are called to my work feel that they themselves have a calling that is expressed through the work that they do. More often than not, they have achieved for themselves what they now help others achieve, but the current marketing and manifesting framework feels totally out of alignment for them. This is the alternative.
You’ve created a suite of proprietary frameworks, the L.I.F.E., S.O.U.L., and L.O.V.E. Methods. Could you walk us through how each emerged and the unique transformation each supports?
The Marketing Methods, the L.I.F.E., S.O.U.L., and L.O.V.E. Methods are all acronyms that take you on a journey of self-discovery so that you can get closer to the thing that matters to you so much about what you do. The L.I.F.E. Method helps you speak the language of your ideal clientele so that what you say truly aligns with their ideal reality. The S.O.U.L. Method helps you connect the dots of your calling so that you can anchor into your unique mission, method and message. The L.O.V.E. Method then helps you build the foundation of your marketing strategy so that you are taking the right actions, the most aligned actions, and no longer spinning your wheels. These methods work comprehensively to provide you with a marketing strategy that is rooted in the actual transformation you provide, with a message that speaks to your own hero’s journey and a plan to be the walking representation of your own transformation.
Your Money Methods like D.E.B.I.T., C.R.E.D.I.T., and R.O.S.E. appear to reframe financial alignment and manifestation. What role does intention play in these methods, and how do they distinguish themselves from traditional manifesting strategies?
The Manifesting Methods (also known as The Money Methods) the D.E.B.I.T., C.R.E.D.I.T. and R.O.S.E. Methods are also acronyms, just like The Marketing Methods, on a similar journey of self-discovery, but this time we’re becoming the version of ourselves who can not only call in everything we desire to have and be divinely resourced, but also the version of ourselves who is capable of holding all of it. To get to our essence, we have to understand our energy. The D.E.B.I.T. Method helps you discover what is draining you, all of the pain, patterns, and programming that is keeping you from moving as the version of you who wants to show up, be seen, and shine. The C.R.E.D.I.T. Method helps you discover what fills you up so that you know what is truly aligned and what is not. You are your own source of energy, and you can only pour from a full cup. The R.O.S.E. Method helps you expand your overflow. Since you have already maxed out your energy, you are now required to expand it out of your field, in the pool of overflow.
In a marketing landscape often driven by tactics and trends, how do you help clients balance soul-aligned authenticity with practical, results-oriented strategy?
I like to think that the Soul’d™ approach is the new paradigm approach to a broken and outdated paradigm of marketing. I’m referring to the fear-based, trickster, sleazy, bro marketing tactics and trends that we have all been led to believe is the only way to market yourself. I’m also referring to the hustling, the grinding, the constant efforting in a way that feels totally misaligned. There’s a reason why soulpreneurs feel completely out of alignment when they market themselves, and it’s because of this old paradigm. The new paradigm of marketing no longer asks “what sells,” but rather, “what aligns?” The new paradigm of marketing is about what’s possible. It’s about inspiration. We’re no longer rubbing salt in the wounds of our audiences. We’re being the walking representation of our own transformation and letting that be what sells.
Your podcast, Soul’d by Christina Giordano, releases new episodes weekly. How does the podcast serve as both an educational tool and an extension of your methods, especially in helping listeners embody the principles you teach?
If there’s one thing the Soul’d™ podcast does, it’s that it encourages listeners to go within themselves for the answers regarding their purpose, their path, their most fulfilling pursuits. There’s always a time and a place for the experts, the SEO guides, the advertisers, the social media consultants. But one thing I will always tell my clients (and listeners) is that their greatest business-building strategy will always come from within them. On the podcast itself, I share a lot about my own journey, as I am the walking representation of my own transformation, but I also give listeners suggestions, advice, and insight on what I see in the industry, what has worked for me, what’s worked for my clients, but also, why this work is so important. And it’s because your calling is one of the most meaningful parts of your life, and the greatest path of entrepreneurship you’ll ever take is your own. It may be scary. It may be uncomfortable. But it’s yours. And that’s what the work of Soul’d does, it doesn’t show you my strategy, it shows you yours.
