Written by: Amber Barry, Executive Contributor
Executive Contributors at Brainz Magazine are handpicked and invited to contribute because of their knowledge and valuable insight within their area of expertise.
Business plans are like road maps — it’s possible to travel without one, but you risk getting lost along the way.
If you’ve ever gotten lost on a road trip before, you know that it leads to huge amounts of wasted time, frantic frustration, and driving around and around in circles. The same is true when you get lost in your business.
Instead of “driving around” aimlessly or grasping at straws trying to find the golden ticket that will lead to the business growth you’re seeking, how about implementing a business framework? A framework is your business road map. Bringing in the right one can keep you on track and guide your progress so you can reach your goals faster and with less of a headache.
As a business owner, distractions are plentiful. There will always be someone promoting the “best” new up and coming something or other. So how do you stay in your lane and focus on where you’re going without getting bumped off course every other day? The answer is having clear goals (your destination) and a plan (your framework).
When you’re on a road trip, you know your ultimate destination. It doesn’t matter how many scenic detours you take along the way or how many times you get lost — you’ll know when you finally arrive.
Your business goals should be the same. When you set specific, measurable, attainable goals, you can determine the path you need to take to get there and then set your mind to it.
Here’s how to reach your goals successfully every time:
Identify your endpoint.
This is the goal you’re aiming for — your finish line or ultimate destination. It’s great to dream big and set huge goals, but breaking those goals down into smaller, “milestone destinations” can help you stay motivated. When you consistently crush your smaller goals, you build the confidence and momentum you need to propel you towards your finish line. And not only that — breaking things down into smaller goals gives you the chance to evaluate your progress and make tweaks to your plan as needed.
Do your research.
Have other people reached the goal you’re aiming for? If so, how did they do it? There’s always more than one way to reach your destination. Do some research and look into several different ways people before you have succeeded. Then, customize your plan based on what feels doable for you. If it’s not something you can get fully on board with, it’s unlikely that you’ll stick to the plan with enough consistency to produce results.
Make your plan.
This is the HOW. How are you going to get yourself from point A to point B? And not only that — how are you going to troubleshoot problems and overcome obstacles, because it’s likely there will be hurdles along the way, and things are bound to suck from time to time. Such is life!
If you’re aiming for big business growth this year, it’s time to map out and implement the right plan. That starts by building things strategically and solidly from the ground up because your business is only as strong as the foundation supporting it.
If you’re looking for a framework to set you on the right track, try my free guide, The Go-Getters Framework. In it, I share the 5 pillars that your business needs to succeed.
Consistent Content & Copywriting
A Strategy for Growth
Regardless of the plan you choose to use, make sure it is clear, simple, and actionable. That way, you’ll know exactly what needs to be done, and you can devote 100% of your energy towards it to reach your goals faster.
To help you make some quick wins, download the framework and get free access to my Go-Getter’s Make More Sales mini-course. It’s a starter kit to set you on the path to business success.
If you feel like you need additional support after that, feel free to join my private group or book a call with me. I’m happy to help you review your plans for business growth, brainstorm ideas, and offer momentum building next steps. Onward and upward!
Amber Barry, Executive Contributor Brainz Magazine
Amber Barry is a US-based business strategist and consultant specializing in digital marketing, automation, and social media advertising for small businesses and startups. She is passionate about deconstructing the process of establishing and growing a business and aims to make it less overwhelming and easier to navigate for new business owners. She is the founder of Amber Barry | Digital, a digital marketing and advertising agency, and creator of The Go-Getters Club, where she offers online courses and coaching to women in business to help them maximize their marketing efforts and turn their small steps into big wins and massive momentum. She is a Registered Nurse and a Certified Health Coach by training. She draws from her 12+ years of experience in health and wellness and 20+ years as an endurance athlete to help people transform their journey as business owners into an enjoyable, successful, fulfilling experience.