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The Marriage Ended. Their Business didn't – Exclusive Interview With Susan Griffin-Black and Brad Black

Susan Griffin-Black and Brad Black are the co-founders of EO Products and Everyone, two personal-care brands built around essential oils, thoughtful ingredients, and the belief that business can care for people as well as profit. What began in a garage with a stockpot of shower gel has grown into a values-led company with more than three decades of local manufacturing behind it.


Their story is also one of an enduring partnership. Although no longer married, Susan and Brad have continued to lead their business together with trust, mutual respect, and a shared commitment to their people, products, and community.

Article Highlights

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Mindset

4 Reasons Why Optimism is Your Greatest Act of Defiance – Part 1

Do you often find yourself overwhelmed by problems, worrying about your future or about events that you know you have very little to no influence over? If you do, you are not an exception. In fact, you are...

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Health & Wellness

Why Do Intelligent, Motivated People Still Struggle to Change Their Eating Behaviour?

“I know exactly what I should be eating. So why can’t I just do it?” It is one of the most interesting questions I hear in my work. The people asking it are often intelligent, informed, and highly motivated...

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Leadership

How to Own the Room Before You Say a Single Word

Here's an uncomfortable truth for anyone who's ever rehearsed an opening line in the mirror: by the time you actually say it, the room may have already decided how it feels about you. Research into...

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Mindset

Goals Give You Direction but Systems Move You Forward

I have always been a goal-oriented person. I like knowing where I am going and having something in front of me that I am working toward, whether that is in fitness, business, or my own personal...

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Leadership

How Gen Z Is Transforming the Workplace and What Leaders Need to Know

Gen Z is more aware of mental well-being than any previous generation. They also feel more anxiety. If your leadership training hasn't been updated recently, you're probably noticing this. By...

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Lifestyle

The Hidden Work of Being an Autistic Adult and What Nobody Taught You

You wanted independence. Great. But nobody warned you that adulthood is hundreds of tiny jobs stacked on top of each other: appointments, insurance, groceries, transportation, bills, laundry, subscriptions...

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Quote of the week

"Once you start rocking the boat, you have to be prepared that some people may fall out."

Technology

The Erosion of Values Through Scale, Speed, and Automation

Modern organisations have long celebrated speed: faster delivery, faster decisions, faster innovation, faster customer response, and faster transformation. For decades, technological progress has been closely...

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Mindset

I Am, Therefore I Think – Reconsidering Descartes

A woman I will call Anna sits across from me. She is a composite of many people I have worked with over four decades, and her words will be familiar to anyone who has ever struggled. She is accomplished...

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Leadership

I Stopped Chasing the Number and Started Studying What Created It

I spent the early part of my career obsessed with the number. I had good reason to be. My commercial instincts were formed in my family’s business, where revenue was never an abstract key performance indicator...

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Relationships

You Call It Incompatibility, Your Nervous System Calls It a Trauma Response

Most people come to therapy convinced that the fights with their partner are about the dishes, the money, or their partner’s parents. Underneath almost every recurring fight, something older is running the show...

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Brainz Expert Panel

How to Build a Strong and Intimate Relationship

Expert Panelists are handpicked and invited to contribute because of their knowledge and valuable insight within the areas of Business, Mindset, Leadership, Lifestyle, and Sustainability. Members of The Brainz Magazine community of experts will share their best tips, advice, ideas, and hacks within different topics. 

3. Celebrate your partner

What does it really take to build a strong and intimate relationship? Our expert panelists share their best advice on creating a deeper connection, strengthening trust, and maintaining a healthy, lasting bond with your partner.

Brainz podcast

The Marriage Ended. Their Business Didn't - Brainz Podcast with Susan Griffin-Black and Brad Black

Susan Griffin-Black and Brad Black, Co-Founders and Co-CEOs of EO Products, join the Brainz Magazine podcast to share how they continued to lead their business and raise a family together after their divorce.

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