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Your Team Feels You Before They Hear You and Here’s Why It Matters

Apr 20
4 min read

Updated: Apr 23

Paul Adamson is a global keynote speaker and leadership strategist who helps organisations navigate change, build resilient teams, and create breakthrough performance. His work blends real-world experience from being a professional sailor and pivoting into the business world.

Executive Contributor Paul Adamson

After 25 years at sea, navigating some of the most unpredictable conditions on the planet, I learned a lesson about leadership that no textbook ever taught me. It wasn’t strategy, it wasn’t experience, and it certainly wasn’t about having all the answers. It was about state.


People celebrating on a sleek yacht with clenched fists, sailing on green water. Reflective hull and cloudy sky in the background. Energetic mood.

I remember nights where everything felt against us. Pitch black, the wind building, the swell rising, and the boat being thrown around relentlessly. The crew were exhausted, the pressure was real, and in those moments, every single person onboard was looking to one individual to decide how they should feel. The captain. Not just for direction, but for emotional certainty.


What most people don’t realise is that this dynamic doesn’t just exist at sea. It exists in every business, every office, and every leadership environment. As a leader, you are always casting a shadow. I call it your state shadow. Whether you are aware of it or not, your team is stepping into it every single day.


The way you show up sets the tone. If you walk into your workplace distracted, rushed, and mentally scattered, your team feels it immediately. If you arrive focused but low in energy, they mirror that too. But when you show up with clarity, presence, and intent, something shifts. The environment lifts. People engage differently. Momentum builds. This isn’t theory, it’s human behaviour. People don’t just listen to leaders, they read them. Your tone, your posture, your presence all communicate long before your words ever do.


The challenge is that most leaders are not consciously choosing their state. They are reacting to it. They wake up, check their phone, absorb stress, rush into the day, and then wonder why their team feels disconnected or flat. They are leading on autopilot, and the cost of that is significant. Because no matter how strong your strategy is, or how robust your systems are, if you show up in a poor state, everything begins to weaken.


This is why, in my SHINE framework, everything starts with one principle: state. Your state is your foundation. It drives how you think, how you communicate, how you make decisions, and ultimately how you lead. When your state is strong, leadership becomes clearer, more intentional, and more effective. When it is not, even the best plans struggle to gain traction.


The good news is that your state is not fixed. It is created and driven by three key factors: focus, language, and physiology.


What you focus on shapes your experience. If your attention is constantly drawn to problems, pressure, and what is going wrong, your emotional state will follow. But if you shift your focus toward solutions, opportunity, and what you can control, your state changes. The external environment may be the same, but your internal experience is completely different.


The second driver is language. The way you speak to yourself has a profound impact on how you feel and perform. A simple shift from “I’m under pressure” to “I’m stepping up” can completely change your emotional response. Most people underestimate how powerful their internal dialogue is, yet it is influencing them all day, every day.


The third driver is physiology. Your body influences your mind far more than most people realise. Your posture, your breathing, and your movement all play a critical role in shaping your state. When you change your physiology, you create an immediate shift in how you feel. You don’t think your way into a better state, you move your way into it.


This is why great leaders do not leave their state to chance. They design it. They build simple rituals into their mornings that allow them to show up with intention. That might be movement, time to think, reviewing priorities, or simply creating space before the demands of the day begin. It doesn’t need to be complex, but it does need to be deliberate. Because how you start your day is how you lead your day.


In business, we often talk about resources such as time, money, people, and strategy. All of these matter. But the most powerful resource you have as a leader is your state. When your state is strong, you think more clearly, communicate with greater conviction, inspire confidence in others, and create momentum within your team. When it is not, everything feels harder than it needs to be.


Leadership is not just about what you do. It is about how you show up. Every room you walk into, every conversation you have, and every decision you make is influenced by the state you bring with you. You are always casting a state shadow.


So the question is simple: what shadow are you creating? Whether you realise it or not, your team is already standing in it.


These are the kinds of conversations I’m increasingly having with leadership teams because when you elevate the leader’s state, you elevate the entire organisation.


Follow me on Instagram, LinkedIn, and visit my website for more info!

Read more from Paul Adamson

Paul Adamson, Trusted Advisor to Founders & Leadership Teams Under Pressure

Paul Adamson is an international keynote speaker and leadership strategist known for helping organisations navigate change, build resilient teams, and unlock high-performance cultures. His journey began at sea, where he skippered a 27,000-mile global circumnavigation before leading the commercial turnaround of Oyster Yachts from administration to a £185M order book. Paul’s work blends high-stakes decision-making with practical leadership tools that drive real-world results. A cancer survivor, he speaks powerfully about resilience, purpose, and optimistic leadership. Today, he works with entrepreneurs, founders, and executive teams worldwide, helping them create breakthroughs that move them from where they are to where they want to be.

This article is published in collaboration with Brainz Magazine’s network of global experts, carefully selected to share real, valuable insights.

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