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What Is Influence And How To Use It To Your Advantage

  • Writer: Brainz Magazine
    Brainz Magazine
  • Apr 13, 2023
  • 3 min read

Written by: Robert Terry, Guest Writer

Influence is the ability to affect the actions, opinions, or emotions of others. It can be used for good or bad, and it is a powerful tool that can be used to achieve your goals.

There are many ways to use influence to your advantage. One way is to build relationships with people who can help you achieve your goals. This could include your boss, colleagues, clients, or even friends and family. When you strong relationships with people, they are more likely to be willing to help you and support your goals.


One way to use influence is to be a good communicator. This means being able to clearly and concisely explain your ideas and why they are important. It also means being able to listen to others and understand their perspectives. When you are a good communicator, you are more likely to be able to persuade others to see things your way.


Influence is a powerful tool that can be used for good or bad. It is important to use it wisely and ethically. When you use influence for good, you can make a positive impact on the world.


Here are some tips on how to use influence to your advantage:

  • Be clear about what you want to achieve. Before you can influence others, you need to know what you want them to do. Once you know your goal, you can start to develop a plan to achieve it.

  • Build relationships with people who can help you. The people you know can be a powerful asset when you're trying to achieve your goals. Make sure you build strong relationships with people who can help you get what you want.

  • Be a good communicator. The ability to communicate effectively is essential for any leader. When you can clearly and concisely explain your ideas, you're more likely to get others to see things your way.

  • Be a role model. People are more likely to follow someone they respect. If you want to be able to influence others, you need to set a good example for them to follow.

  • Be ethical. It's important to use influence for good, not for personal gain. When you use influence ethically, you're more likely to be successful in the long run.

  • Build your own podcast, this helps you to build authority in your field, which will help you influence how you are perceived.


Finally, you can use influence by being a role model. This means setting a good example for others to follow. It also means being someone that others can look up to and respect. When you are a role model, you are more likely to be able to influence the actions and opinions of others.


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Robert Terry, Brainz Magazine Guest Writer

Robert started of as a trainee product designer for WT Henley, where he quickly gained a vast knowledge of product design, development and R&D. After designing and parenting many products at Henley’s, he moved on to contract design work for a number business.

In 2005 Robert and his now business partner performed a management buy out of a failing business, and quickly set about turning its fortunes around. In 2013 they rebranded the business into Nationwide Ventilation. Ltd which is know one of the leading companies in the field of commercial kitchen ventilation. And has a number of very high profile high street brands as customers. From KFC and Tacobell to Nando’s and even the Queen her self, Nationwide Ventilation has worked with nearly all of the leading restaurants and pub groups in the industry. Not to mention an impressive list of celebrity chefs like Gordon Ramsey and heston blumenthal.

Robert has gone gone on to launch a number of successful businesses, with a group turnover into multiple millions. And has a vast wealth of experience from launching products to sales and marketing. He also runs his own high profile mentoring and coaching practice. With a six month plus waiting list for clients to join. Robert has been a mentor for many people, and mentored with organisations like the Young Entrepreneurs Society.

In a extended effort to pass on his knowledge in business he launched his own podcast in September 2018, called “The Humble Entrepreneur”. Which covers many are of business and life, and has audiences in 18 different country around he world and is growing. It can be found on all major platforms like iTunes podcast.

Outside of boxing Roberts passion is boxing, he is a fully qualified Amateur Boxing Association coach. He coaches three nights a week at the local amateur boxing gym, that has a range of people attending from 9 years old and upwards.

Robert is currently setting up another business , which will be a mastermind round table programme based in the Euston area of London for monthly meets. For individuals looking to grow and scale their businesses to the same level as his.

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