top of page

How to Choose the Perfect Engagement Ring

  • Oct 28, 2025
  • 4 min read

Sadé Schuurman is the founder of Diamonds by Sadé, a jewellery brand redefining luxury by offering high-quality, customizable diamond pieces at accessible prices. Her passion for timeless elegance drives her mission to make exquisite jewellery a celebration for everyone.

Executive Contributor Sadé Schuurman

An engagement ring is one of the most meaningful purchases you’ll ever make, a symbol of eternal love, devotion, and the promise of forever. At Diamonds by Sadé, we believe that choosing the perfect ring should be an experience filled with excitement, romance, and confidence. Every piece we create is designed to celebrate love stories that last a lifetime.


A diamond ring in a box labeled "Diamonds by Sade" on a table by the ocean at sunset, creating a romantic and serene mood.

Whether you’re planning a surprise proposal or shopping together, here’s how to choose the perfect engagement ring that reflects your partner’s personality and your shared journey.


1. Understand the 4Cs: Cut, colour, clarity, and carat


Before falling in love with a design, it’s important to understand what makes a diamond truly shine, the 4Cs.


  • Cut: The most vital factor in a diamond’s brilliance. A high-quality cut allows light to dance through the stone, giving it that unmistakable sparkle.

  • Colour: Graded from D (colourless) to Z (light yellow or brown). The closer to colourless, the rarer the diamond. However, a slightly warmer tone can beautifully complement yellow or rose gold settings.

  • Clarity: Tiny natural inclusions make every diamond unique. Most are invisible to the naked eye, so you can often prioritise sparkle and size over flawless grading.

  • Carat: Carat measures weight, not just size. A well-cut one-carat diamond can appear larger than a heavier stone that lacks brilliance.


At Diamonds by Sadé, our expert jewellers ensure that every diamond, whether natural or lab-grown, meets exceptional standards of beauty and balance across all four Cs.


2. Choose a shape that matches their personality


Every diamond shape tells its own story, just like every love story is unique.


  • Round brilliant: Timeless, radiant, and traditional.

  • Oval or pear: Elegant and elongated, perfect for a touch of sophistication.

  • Cushion or princess cut: Modern and romantic with extra sparkle.

  • Emerald or asscher: Vintage elegance that reflects refined taste.


If your partner is bold and expressive, a unique cut like pear or radiant will make a stunning statement. For someone who adores classic beauty, a round or oval solitaire will always stand the test of time.


3. Pick the right metal


The metal you choose defines the ring’s overall tone and style.


  • White gold or platinum: Sleek and contemporary, it enhances brilliance.

  • Yellow gold: Warm, rich, and perfect for traditional romantics.

  • Rose gold: Soft and feminine, symbolising warmth and love.


At Diamonds by Sadé, every engagement ring is available in your choice of metal to ensure it perfectly complements your partner’s skin tone and everyday style.


4. Consider the setting


The setting not only holds the diamond securely but also defines the ring’s character.


  • Solitaire: Understated elegance, one diamond that says it all.

  • Halo: A sparkling frame that magnifies brilliance.

  • Three-stone: Represents your past, present, and future together.

  • Vintage or custom: For those who want to make a one-of-a-kind statement.


If your partner leads an active lifestyle, a low-profile setting might be ideal. For those who love glamour and sparkle, halo or multi-stone settings are breathtaking choices.


5. Natural or lab-grown, choose what feels right


Both natural and lab-grown diamonds offer exceptional beauty, but lab-grown stones are an increasingly popular choice for modern couples. They’re ethically created, identical in composition, and often more affordable, allowing you to invest in size or design without compromise.


Diamonds by Sadé offers both natural and lab-grown engagement rings, ensuring every couple finds a piece that aligns with their values and vision.


6. Set a budget that reflects your story


Forget the old “three-month salary” rule. Your ring should reflect love, not financial stress. The goal is to find a piece that feels right for your partner and your journey. With flexible options across all price ranges, Diamonds by Sadé ensures luxury is always within reach.


7. Make it personal


What makes a ring truly unforgettable is the story behind it. From hidden engravings of initials or dates to bespoke design consultations that bring your vision to life, personalisation turns an engagement ring into a lasting legacy.


At Diamonds by Sadé, every ring tells a story, your story. From design to delivery, we guide you through every step to ensure your engagement ring captures your love in the most radiant way possible.


Begin your forever today for a perfect engagement ring


Explore our elegant collection of engagement rings and find the one that reflects your love and devotion here.


Because at Diamonds by Sadé, we believe every queen deserves to shine.


Feel like a queen inside and out, without the royal expenses.


Follow me on Facebook, Instagram, LinkedIn, and visit my website for more info!

Read more from Sadé Schuurman

Sadé Schuurman, Visionary Entrepreneur

As the founder of Diamonds by Sadé, Sadé Schuurman transforms her lifelong love for diamonds into a mission of accessibility and elegance. She leads a brand renowned for its customizable and affordable jewellery, empowering clients to celebrate their unique stories with timeless, high-quality creations.

This article is published in collaboration with Brainz Magazine’s network of global experts, carefully selected to share real, valuable insights.

Article Image

When You Are Flat on Your Back, You Are Still Looking Up

When we face struggles, we have difficult times in our lives, we get really frustrated and feel like, "Why is this happening to me?" I really believe that when we face the struggles and difficulties...

Article Image

Why You Can’t Heal Your Gut, Hormones, or Weight If You Keep Abandoning Yourself

Healing your gut, hormones, and weight requires more than just discipline, it begins with reclaiming your connection to yourself. When you stop abandoning your body, you create the space for true...

Article Image

Why High-Performing Leaders Burnout Even When They Love Their Work

Many high-performing leaders burn out not because they dislike their work, but because they care deeply about it. They are driven, responsible, and committed to delivering results. Yet beneath that dedication...

Article Image

When People Pleasing Becomes Unsustainable – How to Let Go of the Disease to Please

If you have spent most of your life identifying as a people pleaser, you may have had the energy to sustain it for decades. Then midlife arrives, and suddenly you find yourself wondering, ‘Where did all...

Article Image

Rhythm, Movement, Longevity, and Why Drumming is a Powerful Health Intervention

In the search for longevity, modern health science increasingly points to two powerful drivers of healthy ageing: movement and cognitive stimulation. While we often think of these as separate exercises...

Article Image

How Are You Forging Your Life? Discover the Power of Authenticity

The subject of conformism has been swarming my thoughts: How much of what we do every day is driven by the “need” to fit social norms, accepted beliefs, and institutional expectations? Is this way...

The Sterile Cockpit Principle and What Aviation Teaches Leaders About Focus When the Stakes Are High

A New Definition of Productivity and How to Work Without Losing Yourself

5 Reasons Entrepreneurs Need Operational Support to Truly Scale

How to Trust Life's Timing When You Can't Control the Outcome

Your Family and Friends Are Killing Your Startup (And They Don't Even Know It)

Digital Amnesia Is Real, and the People Who Know This Are Quietly Outperforming Everyone Else

My Journey From Child Abuse to Founding the Association of Child and Family Coaches

The Future of Writing Using Artificial Intelligence Without Losing Your Authentic Voice

I Don’t Chase Symptoms, I Change States

bottom of page