How to Choose the Perfect Engagement Ring
- Brainz Magazine

- Oct 28
- 4 min read
Written by Sadé Schuurman, Visionary Entrepreneur
Sadé Schuurman is the founder of Diamonds by Sadé, a jewellery brand redefining luxury by offering high-quality, customizable diamond pieces at accessible prices. Her passion for timeless elegance drives her mission to make exquisite jewellery a celebration for everyone.

An engagement ring is one of the most meaningful purchases you’ll ever make, a symbol of eternal love, devotion, and the promise of forever. At Diamonds by Sadé, we believe that choosing the perfect ring should be an experience filled with excitement, romance, and confidence. Every piece we create is designed to celebrate love stories that last a lifetime.

Whether you’re planning a surprise proposal or shopping together, here’s how to choose the perfect engagement ring that reflects your partner’s personality and your shared journey.
1. Understand the 4Cs: Cut, colour, clarity, and carat
Before falling in love with a design, it’s important to understand what makes a diamond truly shine, the 4Cs.
Cut: The most vital factor in a diamond’s brilliance. A high-quality cut allows light to dance through the stone, giving it that unmistakable sparkle.
Colour: Graded from D (colourless) to Z (light yellow or brown). The closer to colourless, the rarer the diamond. However, a slightly warmer tone can beautifully complement yellow or rose gold settings.
Clarity: Tiny natural inclusions make every diamond unique. Most are invisible to the naked eye, so you can often prioritise sparkle and size over flawless grading.
Carat: Carat measures weight, not just size. A well-cut one-carat diamond can appear larger than a heavier stone that lacks brilliance.
At Diamonds by Sadé, our expert jewellers ensure that every diamond, whether natural or lab-grown, meets exceptional standards of beauty and balance across all four Cs.
2. Choose a shape that matches their personality
Every diamond shape tells its own story, just like every love story is unique.
Round brilliant: Timeless, radiant, and traditional.
Oval or pear: Elegant and elongated, perfect for a touch of sophistication.
Cushion or princess cut: Modern and romantic with extra sparkle.
Emerald or asscher: Vintage elegance that reflects refined taste.
If your partner is bold and expressive, a unique cut like pear or radiant will make a stunning statement. For someone who adores classic beauty, a round or oval solitaire will always stand the test of time.
3. Pick the right metal
The metal you choose defines the ring’s overall tone and style.
White gold or platinum: Sleek and contemporary, it enhances brilliance.
Yellow gold: Warm, rich, and perfect for traditional romantics.
Rose gold: Soft and feminine, symbolising warmth and love.
At Diamonds by Sadé, every engagement ring is available in your choice of metal to ensure it perfectly complements your partner’s skin tone and everyday style.
4. Consider the setting
The setting not only holds the diamond securely but also defines the ring’s character.
Solitaire: Understated elegance, one diamond that says it all.
Halo: A sparkling frame that magnifies brilliance.
Three-stone: Represents your past, present, and future together.
Vintage or custom: For those who want to make a one-of-a-kind statement.
If your partner leads an active lifestyle, a low-profile setting might be ideal. For those who love glamour and sparkle, halo or multi-stone settings are breathtaking choices.
5. Natural or lab-grown, choose what feels right
Both natural and lab-grown diamonds offer exceptional beauty, but lab-grown stones are an increasingly popular choice for modern couples. They’re ethically created, identical in composition, and often more affordable, allowing you to invest in size or design without compromise.
Diamonds by Sadé offers both natural and lab-grown engagement rings, ensuring every couple finds a piece that aligns with their values and vision.
6. Set a budget that reflects your story
Forget the old “three-month salary” rule. Your ring should reflect love, not financial stress. The goal is to find a piece that feels right for your partner and your journey. With flexible options across all price ranges, Diamonds by Sadé ensures luxury is always within reach.
7. Make it personal
What makes a ring truly unforgettable is the story behind it. From hidden engravings of initials or dates to bespoke design consultations that bring your vision to life, personalisation turns an engagement ring into a lasting legacy.
At Diamonds by Sadé, every ring tells a story, your story. From design to delivery, we guide you through every step to ensure your engagement ring captures your love in the most radiant way possible.
Begin your forever today for a perfect engagement ring
Explore our elegant collection of engagement rings and find the one that reflects your love and devotion here.
Because at Diamonds by Sadé, we believe every queen deserves to shine.
Feel like a queen inside and out, without the royal expenses.
Read more from Sadé Schuurman
Sadé Schuurman, Visionary Entrepreneur
As the founder of Diamonds by Sadé, Sadé Schuurman transforms her lifelong love for diamonds into a mission of accessibility and elegance. She leads a brand renowned for its customizable and affordable jewellery, empowering clients to celebrate their unique stories with timeless, high-quality creations.









