Gianluca Tognon is an associate professor in public health at the University of Skövde (Sweden) and the founder of the consulting company “The Food Scientist.” He is an expert in public health, nutrition, and food science. As a trained biologist with a Ph.D. in nutrition, Gianluca spent more than 15 years researching public health and nutritional epidemiology to understand the problems connected to unhealthy diets. He has also worked with the Choices Programme, which has set criteria for reformulating food products to better impact consumers’ health. He is now primarily focused on helping companies in the food and health industry improve their products, brand, and presence. Gianluca has consulted private companies, schools, organizations, and hundreds of private individuals who needed help with diet and health. He has presented at several conferences and events in Europe and the USA. More information about Gianluca is available on his website: www.gianlucatognon.com.