Talent Gets You Noticed and Consistency Makes You Legendary
- Brainz Magazine
- Aug 8
- 4 min read
Written by Hayden Mater, Serial Entrepreneur
Hayden Mater is a professional life enthusiast and serial entrepreneur. He is the founder of Mater Made, a micro brand watch company, and the department head for the US West lumber department at Richmond International Forest Products, a commodity trading firm.
In the worlds of music, business, and sports, talent is often the spark that ignites a career. But talent alone is never enough. What truly separates the average from the great, the one-hit wonders from the icons, and the benchwarmers from the Hall of Famers is consistency. Consistency is the quiet force behind every legendary performance. It’s not glamorous. It doesn’t trend on social media. But it’s the reason why some entrepreneurs, artists, and athletes stay relevant for decades, while others fade after a single season, product, or song.
The myth of overnight success
We love stories of overnight success: the viral hit, the breakout rookie, the Cinderella story. But what we don’t see is the years of unseen work behind those moments. Before the spotlight, there were early mornings, late nights, and countless repetitions, done for no audience or recognition.
That kind of relentless dedication rarely makes headlines, but it’s the foundation of greatness. Take Michael Phelps, for example. He didn’t just train hard; he trained every single day for years. Holidays, birthdays, even the days he felt like staying in bed, he showed up. His consistency wasn’t glamorous, but it was powerful. In the 2008 Olympics alone, he won eight gold medals, and he credits much of that success to the discipline of showing up, day in and day out.
Why consistency matters more than talent
Talent is a gift. Consistency is a choice.
Anyone can have a good day. But the greats show up and deliver even when they don’t feel like it. They train when no one’s watching. They practice the basics until they’re second nature. They don’t rely on motivation; they rely on habits.
In music, this means writing, recording, and performing regularly, even when inspiration runs dry. In sports, it means sticking to the training schedule, even when your body aches. Consistency builds resilience, and resilience builds greatness.
The compound effect of small efforts
Consistency is powerful because of the compound effect. Small actions, repeated over time, lead to massive results. A musician who writes one song a week will have 52 songs a year. An athlete who improves by just 1% each day will be 365% better by the end of the year. An entrepreneur or salesperson steadily builds momentum, securing a little more business each week. This consistent effort creates a self-sustaining cycle, with growth feeding growth. Like laying bricks one by one, the foundation strengthens until a towering castle stands, built through persistence and vision.
It’s not about doing extraordinary things. It’s about doing ordinary things extraordinarily well, over and over again.
Consistency builds trust
In business, music, or sports, your audience, whether fans, coaches, or customers, needs to trust you. They need to know you’ll show up, deliver, and improve. Consistency builds that trust.
Think about artists who drop an album every few years versus those who stay active, engage with fans, and evolve. Or athletes who train year-round versus those who only show up during the season. The consistent ones become reliable, and reliability is a superpower.
How to cultivate consistency
1. Set clear goals
Know what you’re working toward. Whether it’s releasing an EP, making the starting lineup, or mastering a skill, clarity fuels consistency.
2. Create a routine
Build habits that support your goals. Schedule practice, rest, and reflection. Make it part of your lifestyle, not just a phase.
3. Track progress
Keep a journal, log your sessions, or record your performances. Seeing progress, even slow progress, keeps you motivated.
4. Stay accountable
Surround yourself with people who push you. Coaches, mentors, and someone on a higher level of business help you stay on track when motivation dips. And it will!
5. Embrace the boring
Greatness is built in the mundane: the drills, the scales, the warm-ups. Fall in love with the process, not just the outcome. Gamify every task you can to keep it fun and engaging.
Consistency vs. burnout
Consistency doesn’t mean grinding 24/7. It means showing up regularly and sustainably. Rest is part of the process. Recovery fuels performance. The goal isn’t to burn out; it’s to burn bright for a long time.
Real-world examples
LeBron James has played over 20 seasons at an elite level. His secret? A consistent training regimen, strict diet, and investment in recovery.
Serena Williams dominated tennis for decades through relentless practice and mental toughness.
These icons didn’t just rely on talent. They built systems, routines, and mindsets that allowed them to perform at a high level, again and again.
Final thoughts
Consistency isn’t sexy. It’s not flashy. But it’s the foundation of greatness. In music, in sports, in life, those who show up every day, do the work even when it’s hard, and keep going when others quit are the ones who become legends.
So whether you’re chasing a Grammy or a gold medal, remember:
Talent gets you noticed. Consistency makes you legendary.
Read more from Hayden Mater
Hayden Mater, Serial Entrepreneur
Hayden Mater is a dynamic professional who seamlessly blends the worlds of commodity lumber trading and innovative watchmaking. With years of experience in the lumber industry, he has honed his skills in navigating complex markets and securing top-tier deals. In addition, as the founder of Mater Made, his micro brand watch company, Hayden brings precision and passion to every venture. Dedicated to excellence in health, work, and family life, Hayden cherishes every opportunity to grow and inspire others. With a commitment to professionalism and a drive to motivate those around him, he is a true leader in both the lumber industry and the entrepreneurial world. Click to learn more about his journey and vision.
