Stoyana Natseva

Global Mentor, Bestselling Author, and Founder

Stoyana Natseva is a PhD candidate in psychology, an international mentor, a university lecturer, and a leading expert in ancestral therapy, neuropsychology, and systemic development of individuals and businesses. She is the founder of Happy Life Academy, one of the most prominent coaching institutions in Eastern Europe, and president of the International Association of Professional Trainers and Coaches (IAPTC).

Stoyana is the author of 15 bestsellers and the creator of 9 internationally accredited MBA programs in coaching, mentoring, and ancestral systems. Her trainings have reached over 100,000 people across 20+ countries, and her digital community exceeds 800,000 followers worldwide. She teaches in international academic programs and partners with universities to bring transformational education to the mainstream. Her original personal development methodology is used by hundreds of certified coaches and therapists across the globe.

Stoyana has received over 30 prestigious international awards, including “Writer of the Decade,” “Mentor of the Decade,” “Global Leader in Education and Business,” and the Grand Prize Universe Vienna 2022. She has been featured on over 12 magazine covers, including three appearances in Forbes’ “Women on Top”, as well as Business Lady, Vagabond, EVA, and Woman Today.

She regularly speaks at global conferences and leads international retreats in Europe, Africa, Asia, and North America. As the founder of Happy Life TV and the “1 Million Awakened” Foundation, Stoyana brings life-changing knowledge to thousands seeking purpose, clarity, and empowerment.

🔑 Thousands of testimonials describe her impact as life-defining “before and after Stoyana.” Her mission is to awaken millions to their soul’s truth, to heal generational wounds, and to help them design a reality rooted in mission, strength, and love.