Think Coaching Works? – Not Without This Hidden Piece
- Brainz Magazine
- May 5
- 5 min read
Updated: May 6
Jonathan Butler enables people to overcome limiting beliefs and habits that hold them back. He is a Mindset Architect and Transformation Coach, using neuroscience and 30 years of experience in leading organisational and personal change. He is the Founder of My Fit Mind and the Author of Bye-Bye Anxiety.
In the ever-evolving world of personal development, one truth remains: mindset is everything. As a coach, therapist, and transformation expert, I’ve witnessed firsthand how people stay stuck, not because they lack intelligence, resources, or ambition, but because they’re trapped by the limiting beliefs etched into their subconscious mind.
Enter Hypnotic Coaching, the revolutionary blend of transformational hypnotherapy and performance coaching that is redefining what it means to create real, lasting change.
What is hypnotic coaching?
Hypnotic Coaching is a hybrid methodology that fuses the deep, subconscious reprogramming power of hypnotherapy with the structured, goal-driven accountability of coaching. Unlike traditional coaching, which often focuses on actions, goals, and surface-level strategies, Hypnotic Coaching goes straight to the root, the beliefs, patterns, and emotional blocks hidden below the surface.
Through guided hypnosis and powerful subconscious techniques, clients are able to remove fear, rewire self-sabotage, and unlock the inner confidence and clarity they need to take action. When combined with future-focused coaching strategies, the results are rapid and lasting.
1. When coaching falls short and how hypnotic coaching addresses this
Traditional coaching can be powerful. Having a great coach who can help you see the issues, share their insights, and clarify what needs to be done is incredibly potent. However, in my 20 years of leading change with organisations and people, I have learned the harsh reality of making change happen. You can tell people exactly what needs doing, show them how to do it, but they will still fail, because, deep down, their subconscious programming is in a different place.
It’s like planting the best-quality seeds in toxic soil. You can water and feed the soil with plans, goals, and motivational talks, but if the soil (your subconscious) is poisoned by beliefs like "I'm not good enough," "I'll fail anyway," or "Success isn’t for people like me," then those seeds struggle to grow.
Hypnotic Coaching cleans the soil first. It heals the inner environment, reprograms limiting narratives, and lays down fertile ground for high-performance habits to thrive. It’s not just about what to do, it’s about becoming the person who effortlessly does it.
BOOST coaching. The coaching game changer
At the core of my work is BOOST Coaching, a transformational system that goes beyond even Hypnotic Coaching by combining powerful subconscious rewiring with high-level transformational strategy drawn from my career in management consulting. This unique methodology brings together deep personal change and the real-world experience of driving business and performance transformation across multiple industries.
As one of the most experienced RTT Therapists, I’ve worked with thousands of clients globally to create lasting breakthroughs. I’m not afraid to go deep, to tackle the real issues that others avoid. BOOST Coaching allows me to take clients into the heart of what’s been holding them back and guide them to lasting, powerful change.
BOOST Coaching amplifies the power of Hypnotic Coaching by focusing on three key pillars: belief, confidence, and resilience.
Belief: We identify and remove outdated beliefs that block progress and install empowering new truths that fuel action.
Confidence: Clients don’t just act confident, they become confident by rewiring their identity from the inside out.
Resilience: Using RTT and self-hypnosis tools, we build a mindset that bounces back stronger from challenges, stress, and setbacks.
BOOST Coaching isn’t just another coaching model. It’s a mindset architecture system designed for people ready to break through old limits and experience results that stick. What makes BOOST unique is its fusion of powerful inner transformation with strategic, results-oriented change principles used in some of the most competitive business environments in the world.
How BOOST coaching works
BOOST Coaching is a carefully structured program that blends psychological insight with practical and effective strategy. The process starts with identifying the client’s core blocks, often unconscious beliefs or unresolved emotional patterns, and uses advanced hypnosis techniques to access and rewrite these at the subconscious level.
Once the internal landscape is cleared, we shift into coaching mode: setting bold goals, building habits of confidence, and creating a clear path forward. Through regular sessions, personalised hypnotic recordings, and custom resilience-building practices, clients begin to show up differently, not because they’re forcing it, but because it now feels natural.
The synergy of subconscious rewiring and conscious action makes BOOST incredibly effective. Clients often report feeling lighter, more focused, and deeply aligned with their goals, often within just a few sessions.
Who is BOOST coaching for?
BOOST Hypnotic Coaching is ideal for:
Ambitious professionals
Those in leadership roles or fast-paced industries who want to break past internal limitations, imposter syndrome, or stress-based burnout. With my expertise in high-level business transformation and mindset strategy, I accelerate their path to clarity, confidence, greater resilience, and peak performance.
Entrepreneurs & creatives
Visionaries who are driven to succeed but find themselves self-sabotaging, overthinking, or held back by fear or overwhelm. My experience in both business and psychology allows me to unlock creative flow and laser-focused execution.
Therapists and coaches
Practitioners who want to take their mindset and business to the next level and understand that internal alignment is key. I bring both insider industry insight and breakthrough techniques to help them thrive in both life and business. I also help them differentiate themselves in a crowded market and raise their value to be seen as leaders in their field.
Midlife changers
People in their 40s, 50s, or beyond who feel called to reinvent their careers, lives, or purpose but are blocked by doubt or outdated conditioning. I’ve personally walked this path and bring powerful guidance, tools, and belief-building to help them transition with confidence and momentum.
If you're someone who wants results but knows that mindset is the missing piece, BOOST Coaching provides the bridge between where you are and where you know you’re meant to be.
2. Real results, rapid results
Whether you're a high performer hitting a plateau, an entrepreneur stuck in fear-based patterns, or someone in midlife trying to reconnect with your potential, Hypnotic Coaching gets to the truth faster, and helps you shift it for good.
I’ve worked with executives, creatives, therapists, and leaders. What they all have in common is that once the subconscious shifts, everything else follows: energy, clarity, momentum, and success.
"Working with Jonathan and his BOOST Hypnotic Coaching has allowed me to make massive breakthroughs in a short time. I turned my career around, from feeling washed up to landing my dream job and being promoted to a much higher level in less than 6 months. Jonathan truly sees what makes people tick, understands what blocks need removing, and has a mountain of knowledge and experience to help solve any issue I need help with." — Caroline, BOOST Coaching Client, UK
So if you're ready to stop working against yourself and start aligning from the inside out, Hypnotic Coaching, especially through BOOST, might just be the key you’ve been looking for.
3. Ready to make the shift you’ve been thinking about?
Let’s explore what’s possible when you remove the inner blocks and align your success with what truly matters to you now.
Book your free discovery call today. No pressure, just a powerful conversation about your next level.
Read more from Jonathan Butler
Jonathan Butler, Mindset Coach and Transformation Architect
Jonathan Butler is a leader who helps people identify and overcome limiting thoughts, beliefs, and habits. He was a high achiever in corporate life, holding senior positions in global technology and management consultancies when he was hospitalized for a life-threatening, yet mystery illness in 2014, Four years of recovery led Jonathan to understand the power of the mind-body connection. He saw how learning to control our thoughts with tools such as hypnosis and NLP could overcome many physical ailments.
