Resilience, Leadership, and Transformation – Exclusive Interview With Frank Pullia
- Brainz Magazine

- Jul 28
- 4 min read
Frank Pullia is a renowned speaker and motivational life management coach known for his insightful blend of ancient wisdom and modern strategies. With extensive experience as a business consultant and former city councilor, he empowers individuals and organizations through strategic and political foresight and holistic wellness. Frank is currently authoring a book on the art of life management, aiming to guide others to thrive in an uncertain world.

Frank Pullia, Life Coach
Introduce yourself! Please tell us about you and your life, so we can get to know you better.
I’m Frank Pullia, an immigrant, entrepreneur, public servant, coach, and lifelong learner. I was born and raised in Italy and moved to Thunder Bay, Canada, at age 17 with nothing but a suitcase and a strong desire to build a better life. I’ve since built a rewarding career in both the public and private sectors, served three terms on city council, and now help others find clarity and purpose through coaching and consulting.
Outside of work, I enjoy meaningful conversations, quiet reflection, time in nature, and travel between Canada and Italy, where I recently bought a country home with an olive grove overlooking the Mediterranean Sea, and plan to eventually turn it into a villa, and make my own olive oil. I’m also deeply passionate about human potential, critical thinking, and personal mastery.
Your journey from Italy to Thunder Bay is quite unique. How did this experience shape your approach to business and life coaching?
Moving from a small town in Southern Italy to Northern Ontario was a transformative leap of faith. I experienced firsthand what it means to face uncertainty, adapt to new cultures, and rebuild a life from the ground up. That journey instilled in me a deep sense of resilience and a capacity to adapt and grow. In my coaching practice, I draw on this personal experience to help clients navigate major life transitions, reconnect with their inner power, and find meaning even in adversity.
You’ve held multiple roles, including city councillor and a business consultant. How do you integrate your political and professional experiences into your coaching practice?
Serving on city council taught me the power of community, transparency, and courageous leadership. As a business consultant, I’ve worked with organizations across sectors, helping them transform challenges into growth opportunities. I bring both perspectives into my coaching, helping individuals become more conscious leaders by aligning personal values with strategic thinking, whether in business, public service, or everyday life.
Your upcoming book focuses on managing life through ancient wisdom and contemporary strategies. Can you share a key principle from the book that has had the most impact on your personal growth?
Absolutely. One of the core principles from The Art of Life Management is “Know Thyself.” Drawing from ancient philosophy and modern neuroscience, I explore how deep self-awareness, combined with critical thinking and emotional regulation, creates the foundation for true fulfillment. Understanding our patterns, beliefs, and inner narrative is the first step toward lasting transformation.
As a life coach, you emphasize holistic integration of body, mind, and spirit. What’s one practical tip you offer your clients to balance these aspects in their daily lives?
I often recommend a simple yet powerful daily practice I call the “3-Minute Alignment.” Take one minute to focus on your breath (body), one minute to observe your thoughts (mind), and one minute to connect with a deeper sense of purpose or gratitude (spirit). Done consistently, this creates a reset point in the day where you regain clarity and realign with your values.
You’ve advocated for transparency and accountability in politics. How do you see these values translating into the world of business coaching?
In both politics and business, integrity is everything. I believe that leaders must first be accountable to themselves before they can lead others effectively. In my coaching, I encourage transparency, not just in words, but in actions. Clients are challenged to take radical ownership of their decisions, communicate with authenticity, and lead by example. That’s where transformation happens.
What are some of the biggest challenges people face when it comes to transformational change, and how do you help them overcome these hurdles?
The biggest challenge is fear, fear of the unknown, of failure, or of letting go of old identities. People also struggle with clarity, discipline, and maintaining energy over time. I help clients overcome these hurdles by guiding them through a structured yet deeply personal process that reactivates their desire, strengthens their discipline, and reconnects them to a sense of meaning and vitality. My approach blends ancient wisdom, strategic insight, and modern tools to spark lasting change.
Tell us about your greatest career achievement so far.
One of my proudest achievements is bridging the gap between business, community, and personal development. Whether leading change in city governance, mentoring future leaders, or helping clients through deeply personal growth, I’ve consistently been able to combine logic and heart, data and wisdom. And now, with my upcoming book The Art of Life Management, I feel I’m creating a legacy that can positively impact others long after I’m gone.
If you could change one thing about your industry, what would it be and why?
I would bring more authenticity and depth into the coaching and self-development space. Too often, it becomes about surface-level motivation or quick hacks. Real change is an inner journey, it takes time, truth, and courage. I want to see more coaches rooted in lived experience, offering not just inspiration but real-world tools backed by wisdom and integrity.
Tell us about a pivotal moment in your life that brought you to where you are today.
There was a moment in my early life, shortly after arriving in Canada, when I found myself feeling lost and disconnected. I had left everything behind and was trying to make sense of a new world. That inner crisis led me to begin a lifelong quest for meaning, starting with personal development, followed by professional growth, and eventually public service. That search for meaning became my calling, to help others find clarity, purpose, and inner alignment, no matter where they start from.









