Is Your Business Suffering From The Knowing/Doing Gap?
- Mar 22, 2022
- 3 min read
Updated: Mar 12, 2024
Written by: Steve Bredschneider, Executive Contributor
Executive Contributors at Brainz Magazine are handpicked and invited to contribute because of their knowledge and valuable insight within their area of expertise.
Have you ever invested a lot of time and money in seminars or training programs to only get results that were very short of your expectations? It’s not you, your employees, or your company. It’s the Knowing/Doing Gap. Most organizations and individuals suffer from the Knowing/ Doing Gap.
We gather knowledge as we grow up. As we get older, we gather more knowledge. That’s what happens when you go to school or attend seminars or take part in a training program. We collect more knowledge. But we rarely use all of that knowledge or use what knowledge we already have, effectively. The more knowledge we get, the bigger the gap. The problem resides in our Paradigm.
If you haven’t heard of the word Paradigm before, that’s ok. Neither has the majority of people on the planet. If you have, you may not know how it relates to the mind. The Paradigm is a mental program with almost exclusive control over our behaviour. The Paradigm is a nest of habits that we’ve accumulated over the course of our lives, and a habit is an idea or group of ideas that are fixed in the subconscious mind. 96% to 98% of our behaviour is habitual.
Something else that has to be realized is that the body is an instrument of the mind. Whatever is thought about, consciously or unconsciously, is expressed by our bodies. Mind is movement, and the body is the physical expression of that movement.
A company is people. Take the people out of the company, and you have an empty building with lots of neat stuff in it doing nothing. Therefore, it stands to reason that because people are creatures of habit, a company has habits too. Put many people together in one place, and you have a mass habits. You have a culture. For a company to grow, the culture must change. To change the culture, you have to change the mass habit. You have to get the people to look at what they are or are not doing to help the company grow.
If you look at the fact that the people have a Knowing/Doing Gap, you can see that if you close that gap by getting people to do more with what they already know, your company will grow. But again, the Paradigm must change.
Steve Bredschneider, Executive Contributor Brainz Magazine
Steve Bredschneider is a Certified Proctor Gallagher Consultant. Continually mentored by the legendary Bob Proctor, the world’s foremost instructor in personal development and human potential. Steve has been studying under Bob for ten years and has become an expert in helping organizations and individuals achieve goals and dreams.
There is a simple system to achieving all you want, and Steve has dedicated his life to understanding, using, and teaching that system. Steve knows that there is no way you can fail using the system unless you quit.
Steve is a former Air Cadet, mechanic, and Certified Engineering Technologist. With this background of discipline, structure, and ethical behaviour Steve has brought the best aspects of leadership, instructional techniques, and organization skills to the table for the benefit of his clients. Steve knows how to take all this knowledge and break it into bite-sized chunks to enable his clients to increase their awareness, understand the material, and use this understanding in practical application in their lives. This results in increasing the quality of their lives and improved results for organizations and businesses’ bottom lines.
