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Brian Landry – Turning a Love of Travel Into a Bigger Soccer Story

Sep 30
3 min read

Brian Landry grew up with soccer as a constant. He graduated from Rummel High School in 1992, and the game stayed with him long after the classroom years ended. What started as a personal interest eventually became a career built on reporting, interviews, and a podcast that covers soccer from more angles than a scoreboard ever could.


Brian is based in St. Charles, Missouri, and has spent much of his career covering the sport through in-depth reporting and conversation. The idea that shaped his work did not come from a newsroom memo or a mentor's advice. It came from watching matches in person, in as many settings as he could find, and noticing how different the same game looked depending on where you stood.



Learning the game through travel


Brian is an avid sports enthusiast who enjoys attending live matches and traveling to experience different soccer cultures. That habit became more than a hobby. It became a working method.


A match covered from a press box in one country does not feel the same as a match watched from a packed terrace in a small town somewhere else. The chants change. The pacing of the crowd changes. Even the questions worth asking change. Brian noticed early on that if he only ever covered the sport from one vantage point, he would end up telling one version of a much larger story.


What different settings taught him


Traveling to see the sport in different places taught Brian to ask different questions than the ones a typical recap demands. Instead of just asking who won, he started asking why a community cared, how a club built its identity, and what made a particular region's style of play distinct. Those questions do not show up in a box score. They show up when you spend time somewhere.


That shift mattered more once Brian moved from general reporting into podcasting, where a single conversation can run much longer than a wire story ever could.


Turning observations into longer conversations


A podcast gave Brian room to use what he had picked up from years of watching the game in different places. Instead of a quick postgame reaction, he could sit with a coach, a player, or an executive and ask about the path that got them there. The travel habit fed directly into the interview habit. Someone who has seen a few different versions of the sport tends to ask better follow-up questions.


Brian's reporting has covered professional leagues, youth development programs, collegiate athletics, coaching strategies, and player development. Threaded through all of it is the same instinct he built by traveling to watch the game: look past the result and ask what shaped it.


Bringing a wider view back home


Brian also follows international competitions closely, which keeps him aware of how the sport is evolving outside the United States. That awareness shows up in how he frames conversations about the game's growth here at home. He is less interested in treating American soccer as a closed system and more interested in asking what lessons travel well from elsewhere.


He also has an interest in sports history, broadcasting, and the ways emerging platforms are changing how fans consume news and entertainment. Those interests sit alongside the travel habit rather than apart from it. A reporter who understands where the sport has been, and who has seen how it looks in different places, is better equipped to talk about where it might go next.


A working habit, not a headline


None of this came from a single big moment. It came from a habit Brian kept up over years: show up in person, pay attention to the setting, and let that shape the questions. When he is not reporting, writing, or recording an episode, Brian reads nonfiction, spends time outdoors in Missouri, stays active through recreational sports, and spends time with family and friends. Those are quieter pursuits, but they come from the same instinct that sends him to a match in a new setting: curiosity that does not stop at the final whistle.


That instinct, built one trip and one conversation at a time, is what continues to shape how Brian Landry covers the sport today.


 
 

This article is published in collaboration with Brainz Magazine’s network of global experts, carefully selected to share real, valuable insights.

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