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Greg Tennant

Executive Contributor

Scaling Partner to Startups and Investors

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Executive Contributors at Brainz Magazine are handpicked and invited to contribute because of their knowledge and valuable insight within their area of expertise.

Greg Tennant

Scaling Partner to Startups and Investors

Greg Tennant is the scaling partner to some of the world’s most ambitious founders and senior leaders. He is the founder of andExecute, where he helps startups and scale-ups make scale work by strengthening how businesses operate as they grow.

Over the last 20 years, Greg has worked across APAC, Central Asia, EMEA, and the US, supporting growth, expansion, transformation, and operational scale across more than 20 countries. His experience spans startups, scale-ups, and global corporations across industries including technology, automotive, energy, finance, telecommunications, retail, and hospitality.

Greg is also a founder himself, having built businesses across both success and failure. That experience shapes his practical approach to scaling, leadership, execution, and the realities of growing companies under pressure.

Throughout his career, Greg has worked across leadership, product, operations, transformation, and strategy-to-execution roles, helping businesses improve alignment, coordination, decision-making, execution, and organisational effectiveness as complexity increases. His work ranges from scaling technology startups and product businesses to supporting large enterprise transformation and operating model programs inside global organisations.

Greg believes scale is not a strategy. It is a capability built through strong leadership, adaptable structures, clear alignment, consistent execution, and the intelligent use of AI. Through AndExecute, his work focuses on helping businesses stay clear, aligned, and coordinated as teams grow, markets expand, and complexity increases.

All articles

If I Were a Founder Again, Here is What I Would Do at Every Stage of Growth

Most founders know what to build. Very few know how to build the team, the culture, and the operating model underneath it. Here is what I would do differently at every stage, from the first days of...

Why Fast-Growing Startups Fail to Scale and How to Design a Business That Does

Founders spend years chasing scale. Revenue grows. Teams expand. Markets open. And then, somewhere between Seed and Series B, the business starts getting harder to run, not easier. Here is why that happens...

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CREA Global Awards presented to

Greg Tennant

Scaling Partner to Startups and Investors

The CREA Global Awards is proudly presented to the honoree by the Brainz Magazine Selection Committee, in recognition for their creative and innovative ideas, adaptability in business, or for their contributions to sustainability and mental health projects.

Caroline Winkvist

Editor-In-Chief

Daniel Ålund

Selection Committee

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Brainz 500 Global Awards presented to

Greg Tennant

Scaling Partner to Startups and Investors

Brainz 500 Global Awards is proudly presented to the honoree by the Brainz Magazine Selection Committee, in recognition of their entrepreneurial success, achievements, and dedication to helping others.

Caroline Winkvist

Editor-In-Chief

Fredrik Elfqvist

Selection Committee

Executive Contributors at Brainz Magazine are handpicked and invited to contribute because of their knowledge and valuable insight within their area of expertise.

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