Esther Fiyinfoluwa Adeosun

Fashion Designer and Creative Director of Fifi Stitches

Esther Fiyinfoluwa Adeosun is a fashion designer and the Creative Director of Fifi Stitches, a couture fashion brand specialising in bespoke womenswear and menswear defined by refined tailoring, pattern precision, and contemporary African-inspired aesthetics. Her work blends African heritage with modern design sensibilities, with a strong focus on structure, garment engineering, and meticulous finishing.

Esther’s fashion journey began in 2015, following formal training and continuous professional development in fashion design and garment construction. She completed fashion design training through the Institute for Entrepreneurship and Development Studies at Obafemi Awolowo University, where she acquired hands-on skills in pattern making, fabric knowledge, garment construction, and collection development. She also holds a Diploma in Fashion Design from Alison and is a member of the Dressmaking Academy founded by Tatiana, further strengthening her technical foundation and commitment to continuous learning.

In 2020, Esther officially launched Fifi Stitches, growing the brand across Nigeria and the United Kingdom. She is particularly recognised for her expertise in pattern drafting and bespoke construction, having produced over a hundred custom garments for private clients, public figures, and collaborative fashion projects. Her work has featured at fashion showcases and industry platforms, and she has contributed to collection development for established brands under confidentiality agreements.

Esther’s creative philosophy centres on storytelling through clothing, precision craftsmanship, and cultural expression with global relevance. She is deeply interested in innovation within the fashion industry, including the future of technology-driven couture and sustainable production systems. Through both her design work and editorial contributions, she shares insights on craftsmanship, creative process, and the evolving global fashion landscape.