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Why Strong People Often Struggle Most with Change

  • Jun 24
  • 6 min read

Dr. Khutso Madubanya is a global scholar-practitioner, author, and speaker specializing in change, adaptability, and leadership. She is the founder of Dance With Change™ and creator of the P.I.V.O.T.™ Method, helping individuals and organizations navigate disruption with clarity and confidence.

Executive Contributor Dr. Khutso Madubanya Brainz Magazine

When life feels uncertain, most people assume the strongest among us will adapt the fastest. Yet beneath the surface, many of the people who appear strongest are often struggling the most. If this is you, you are not alone, and you are not losing your edge. What you may be experiencing has less to do with resilience and more to do with identity.


Tattooed woman seen from behind holds a barbell across her shoulders in a dim gym with a cool blue wall.

Who are “strong” people?


Strong people are often the leaders, caregivers, entrepreneurs, problem solvers, and team members others rely on. These are the dependable people. The fixers. The ones who carry more than their share of the load. Over time, competence, reliability, and self-sufficiency become more than behaviors. They become part of a person's identity.


How does a trait become an identity?


Many strong people have a history that led them to become “the strong one.” Society often praises those who do what others are unwilling or afraid to do. At first, the recognition feels rewarding. Over time, however, the praise can become a prison, an identity jail.


As a child, I discovered that I could earn recognition by doing difficult chores my siblings avoided. I enjoyed being seen as brave and capable. Before long, everyone expected me to do the hard things because I could handle them. Eventually, I expected it from myself. Even when I no longer wanted the responsibility, it became difficult to push back because I wanted to preserve the identity I had worked so hard to build. I learned to override my needs in exchange for acceptance, and I carried that pattern into adulthood.


Why change threatens the strong person's identity


Research on adult transitions suggests that major life changes often involve identity shifts, not just situational changes. A layoff, promotion, organizational restructuring, health challenge, relocation, or relationship transition can force us to reconsider who we are and how we create value.


The problem with identity jails is that they rarely feel like prisons at first. In fact, they are often rewarded. People praise us for being dependable, resilient, hardworking, selfless, and capable. The more praise we receive, the more tightly we cling to the identity.


Over time, however, maintaining the identity becomes exhausting. The person known for being strong feels pressure to remain strong. The person known for being dependable feels pressure to never let anyone down. The person known for carrying others feels pressure to continue carrying them, even when they are tired.


The identity begins demanding constant maintenance. You become afraid to rest. Afraid to disappoint. Afraid to ask for help. Afraid to need support. In this way, the identity jail can quietly drain us long before any major life change occurs.


Then change arrives and exposes what was already there. A layoff, health challenge, organizational restructuring, relationship transition, or unexpected setback suddenly makes it impossible to maintain the identity in the same way.


What was once exhausting now becomes unsustainable. This is why strong people often struggle more than others during periods of uncertainty.


1. Their identity is tied to being the capable one


When competence becomes a source of self-worth, change can feel like a threat to identity. The challenge is not only navigating new circumstances, but also redefining who you are within them. Strong people often ask themselves questions they would never admit out loud: If I am not the one solving the problem, who am I? If I cannot fix this quickly, what does that say about me?


2. Their first response is to push harder


Strong people often respond to uncertainty by working harder and taking on more responsibility, while others retreat for cover. It is the strategy that has served them well in the past. Unfortunately, adaptability is often more useful than force. Instead of pausing to understand what is changing, they double down. They work longer hours, carry more responsibility, and try to protect everyone around them, often at their own expense. Trying to overpower change can lead to exhaustion, rigidity, and burnout.


3. They suffer in silence


Because others view them as strong, they are less likely to be offered support. At the same time, many hesitate to ask for help because doing so feels inconsistent with their identity. The result is a painful paradox: the people carrying the heaviest burdens are often the least supported. Everyone assumes they are fine because they continue appearing to “keep it together.” They continue showing up. They continue solving problems. They continue carrying others.


What few people realize is that functioning and flourishing are not the same thing. Many strong people are struggling long before anyone notices.


4. They struggle to receive support


Many strong people are comfortable giving but uncomfortable receiving. They are quick to offer encouragement, resources, and assistance to others, yet feel awkward when support is offered to them. Receiving can feel like weakness because it contradicts the role they have always played.


For some, receiving can even feel like debt. The moment someone offers help, they feel an immediate urge to repay it. They search for a way to even the score, return the favor, or prove they are not taking advantage of someone's generosity.


In their minds, support often comes with an obligation. As a result, there is little room to simply receive kindness, a compliment, a helping hand, or an act of generosity without feeling the need to pay it back.


Yet uncertainty often requires something many strong people have rarely practiced: allowing themselves to be supported. Not because they are incapable. But because they are human.


5. They punish themselves for not handling it better


Perhaps the most painful challenge is self-judgment. Strong people often believe they should be coping better. They compare themselves against an unrealistic internal standard and feel ashamed when they struggle. Instead of extending themselves the same compassion they offer others, they criticize themselves for being human. This shame often becomes more painful than the change itself.


How can strong people navigate change more effectively?


First, separate your worth from your performance. You are more than your productivity, title, achievements, or ability to solve problems. Your worth is inherent. It does not need to be earned through constant proving, carrying, or accomplishing.


Second, practice receiving support before you think you need it. Learn to accept a compliment, a helping hand, or an act of kindness without immediately feeling obligated to pay it back.


Third, replace self-judgment with curiosity. Instead of asking, “What is wrong with me?” ask, “Why do I feel the need to do this in the first place?” Often, beneath our overfunctioning lies a desire to maintain an identity, gain approval, avoid disappointment, or prove our value.


Finally, focus less on controlling outcomes and more on honoring your experience. It is okay to admit you are struggling. It is okay to feel uncertain. It is okay to rest. Sometimes, the strongest thing you can do is stop performing strength long enough to listen to what you actually need.


Redefining strength


Many of us were taught that strength means enduring pain without complaint. Yet strength does not have to involve suffering. The healthiest strong people I know are not those who move through change without fear or brute force. They are the ones who remain compassionate toward themselves while navigating uncertainty. Real strength is not having all the answers. It is not carrying everything alone. Real strength is having the courage to release identities that no longer serve you so that you can grow into the person this next chapter requires.


Ready to dance with change?


If you are navigating a season of uncertainty, remember that struggling does not mean you are weak. It may simply mean you are human. The goal is not to fight change harder or force yourself to embrace it, but to learn how to move with it, what I call dancing with change. That is where growth, agency, and transformation begin.


As leaders, parents, partners, and professionals, it is important to remember that the very traits that once earned us praise can eventually become identity jails that make adaptation harder, both in ourselves and in the strong people we lead, love, and depend on.


The challenge is not that strength becomes weakness. The challenge is that strength can become an identity we feel obligated to perform, even when it no longer serves us.


To learn more about navigating uncertainty with less fear and greater agency, explore my book Dancing With Change and the P.I.V.O.T.™ framework for moving through life's transitions.


If your team, organization, or audience is navigating a significant transition, let's connect. Through keynotes, workshops, and advisory sessions, I help people learn to stop fighting change and start dancing with it.


Follow me on Facebook, LinkedIn, and Instagram for more info!

Read more from Dr. Khutso Madubanya

Dr. Khutso Madubanya, Founder, Change Strategist

Dr. Khutso Madubanya is a global scholar-practitioner, author, and speaker specializing in change, adaptability, and leadership. After navigating repeated life, career, and geographic disruptions across eight countries, she developed a practical approach to stabilizing the mind before action. She is the founder of Dance With Change™ and creator of the P.I.V.O.T.™ Method, a mental recalibration framework for navigating uncertainty with less fear, greater agility, and agency. Her work bridges research, lived experience, and practice, helping individuals and organizations move through disruption with confidence. Her writing explores why people resist change and how they can learn to respond differently.


This article is published in collaboration with Brainz Magazine’s network of global experts, carefully selected to share real, valuable insights.

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