top of page

A Conversation With Jens Erik Gould, CEO of Amalga Group, on the Cultural and Cost Advantages of Nearshore Outsourcing

  • Writer: Brainz Magazine
    Brainz Magazine
  • Dec 20, 2023
  • 5 min read

Jens Erik Gould is the Founder & CEO of Amalga Group,  a Texas-based nearshore outsourcing company specializing in IT, software engineering, and contact center staffing. Gould’s dedication to offering efficient staffing solutions, backed by a team of professionals from the U.S. and Latin America, helps U.S. companies overcome talent challenges and streamline operations, all while maintaining the highest quality standards. Gould was also an accomplished business, politics, and energy reporter with extensive experience working for prominent media outlets like Bloomberg News, The New York Times, and TIME Magazine. He started his career covering Hugo Chavez and the Venezuelan oil industry, later becoming a correspondent in Mexico City. Gould’s journalism career earned him many accolades, including two grants from the Pulitzer Center. Gould has also worked in the financial sector for firms such as Apollo Global Management. Gould’s career, marked by a commitment to excellence and innovative solutions, reflects his dedication to making a positive impact on organizations and communities.


What are the unique advantages of nearshore outsourcing, particularly for IT and software development projects? 


Jens Erik Gould: Companies have traditionally looked to offshore for their IT needs, particularly India. Now, more are looking to nearshore as well. We typically take nearshore to mean anywhere in Latin America. Some people will be a little more strict about it and say it’s just Mexico or Central America and Mexico, but we would also include South America.


There are several reasons more companies are turning to nearshore solutions, and time zone is a huge one. If you want to work with developers and engineers outside the U.S. but who work on U.S. time zones, nearshore is the way to do that. South America, Mexico, and the rest of Central America are all on or very close to U.S. time zones. 


And that makes a big difference because when you’re working with Asia, or even Eastern Europe, people are often working when you’re off or sleeping. If you have needs that are simply deliverables that can be done while we’re asleep in the U.S., and they can be ready when we wake up, then that’s fine. But a lot of times, that’s not the case. 


Many times, you want developers and software engineers to integrate into your U.S. teams and to be overseen in real-time by tech leads in the U.S. When that’s the case, you’re going to want your team to be working on the same time zone. Latin America provides that option.


Another reason is cultural affinity. In Latin America, and particularly in Mexico, developers and IT engineers tend to have a cultural understanding of the U.S. that you don’t always find in the rest of the world. The reason is simple: there’s more proximity. In Mexico, you have many professionals who travel to the U.S. often, have lived in the U.S., or even partly grown up in the U.S. Our recruiting teams will notice on resumes that candidates attended an American high school or college, and that’s always a sign that they really understand the U.S. 


Why is this important? Well, when you’re working with a team that’s U.S.-based, you need to have chemistry on that team, and you need people to work well together. If nearshore consultants understand how things are done in the U.S., that’s more likely to happen. 


Also, this can lead to better relationship building. Not everything is about work. Sometimes, you’re on a video call just chatting and getting to know somebody. For instance, if the software engineer you’re talking to in northern Mexico has a fantasy football team and follows the NFL, and the U.S. tech lead also likes football, you’ve got something to talk about there. That may not happen in another country in Asia. That may seem a trivial example, but it really does make a difference.


The next thing is education. Educational levels are quite high among nearshore talent. If you take a country like Mexico, there are very good technical universities that prepare their students and graduates very well. Those graduates often go to work for multinational companies. They have a very high level of knowledge, they’re quick learners, they’re hard working, and they have creative talents that can really make a positive impact on a team. 


Another benefit is flexibility, which can be very helpful from an operational standpoint. It's just easier to scale up and down with a nearshore outsourcing firm than when you're hiring in-house employees in the U.S. That's an advantage if you are unsure exactly what your budget needs will be or how your projects will progress. 


I’d also note that nearshore provides advantages given the rise of AI and machine learning. There's great machine learning and data science talent in Latin America, and this is an area where there’s a talent shortage in the U.S.


Finally, there’s a cost advantage. It is less expensive than in the U.S. to engage with developers, software engineers, and IT specialists in Latin America. Costs vary by country, and you will still often find less expensive talent in Asia. But it’s relatively comparable, which means the savings are significant compared to the U.S. 


Why are U.S. companies increasingly turning to Latin America for their IT and software engineering talent needs?


Jens Erik Gould: Primarily for all the reasons I just mentioned. Another reason is that in the U.S., you had a slowdown and layoffs last year in the tech sector. That outlook appears to be improving, but you are still seeing tech companies big and small making more cuts. In fact, this may become a longer-term strategy that tech companies are paying more attention to budget than they ever have before. 


How does this relate to nearshoring? Well, tech companies still need developers and software engineers. They always will; it’s their core business. So, if a company has reduced the number of in-house positions, that kind of reorganization can open up more demand for project-based positions or outsourced positions — whether U.S. or offshore.


Also, I’d point out that if you use an outsourcing company, like Amalga Group, they take care of the back office administrative activities that come with hiring. For example, payroll costs, administering benefits, drafting contracts, taxes and compliance. Yet the engineers still integrate into your team as if they were full-time employees. That saves a lot of costs, and allows you to focus on your core business.


Can you speak any more about how nearshore outsourcing can help companies reduce costs while maintaining high-quality standards?


Jens Erik Gould: Nearshore outsourcing is a win-win for everybody. As we discussed, nearshore is a win for U.S. companies. But it’s also a win for the engineers themselves. Engineers in Latin America usually earn more working for a U.S. company than working for a local one, which improves their earning power. There’s also the opportunity for career development and increased learning because they’re working with U.S. teams at the forefront of their industries, and this helps them progress even further in their careers. 


 
 

This article is published in collaboration with Brainz Magazine’s network of global experts, carefully selected to share real, valuable insights.

Article Image

Why Performance Isn’t About Talent

For years, we’ve been told that high performance is reserved for the “naturally gifted”, the prodigy, the born leader, the person who just has it. Psychology and performance science tell a very different...

Article Image

Stablecoins in 2026 – A Guide for Small Businesses

If you’re a small business owner, you’ve probably noticed how much payments have been in the news lately. Not because there’s something suddenly wrong about payments, there have always been issues.

Article Image

The Energy of Money – How Confidence Shapes Our Financial Flow

Money is one of the most emotionally charged subjects in our lives. It influences our sense of security, freedom, and even self-worth, yet it is rarely discussed beyond numbers, budgets, or...

Article Image

Bitcoin in 2025 – What It Is and Why It’s Revolutionizing Everyday Finance

In a world where digital payments are the norm and economic uncertainty looms large, Bitcoin appears as a beacon of financial innovation. As of 2025, over 559 million people worldwide, 10% of the...

Article Image

3 Grounding Truths About Your Life Design

Have you ever had the sense that your life isn’t meant to be figured out, fixed, or forced, but remembered? Many people I work with aren’t lacking motivation, intelligence, or spiritual curiosity. What...

Article Image

Why It’s Time to Ditch New Year’s Resolutions in Midlife

It is 3 am. You are awake again, unsettled and restless for no reason that you can name. In the early morning darkness you reach for comfort and familiarity, but none comes.

5 Essential Areas to Stretch to Increase Your Breath Capacity

The Cyborg Psychologist – How Human-AI Partnerships Can Heal the Mental Health Crisis in Secondary Schools

What do Micro-Reactions Cost Fast-Moving Organisations?

Strong Parents, Strong Kids – Why Fitness Is the Foundation of Family Health

How AI Predicts the Exact Content Your Audience Will Crave Next

Why Wellness Doesn’t Work When It’s Treated Like A Performance Metric

The Six-Letter Word That Saves Relationships – Repair

The Art of Not Rushing AI Adoption

Coming Home to Our Roots – The Blueprint That Shapes Us

bottom of page