CREA GLOBAL AWARDS
This award is proudly presented to the honoree by the Brainz Magazine Selection Committee, in recognition for their creative and innovative ideas, adaptability in business, or for their contributions to sustainability and mental health projects.
CREA Global Award presented to
Bruce Alfred
Wellbeing + Peak Performance Consultant
Caroline Winkvist
Editor-In-Chief
Daniel Ålund
Selection Committee
Bruce Alfred
In 2005, as a father of four young children, Bruce was diagnosed with stage four non-Hodgkin's lymphoma. He threw himself into learning everything he could about stress reduction, positive mindset, mindfulness, and resilience.
Over the last 15 years, Bruce has translated his personal deep dive into helping individuals and organizations. Together with his colleagues at BolsterUp, Bruce guides clients in improving employee experience, creating high-performing teams, and reducing stress and burnout while increasing well-being and joy. BolsterUp helps forward-thinking leaders make their organization the place everyone wants to work.
Bruce specializes in helping teams to work better together and managers to lead more effectively through better partnering, communication, and understanding. He coaches internationally, focusing on strengths-based development, professional capability-building, peak performance, resilience, and well-being. Corporate and individual clients attest to his ability to accelerate full-throttle success by driving individual engagement and team alignment.
Bruce’s corporate clients include Mayo Clinic, NYU Langone Health, University of Minnesota, University Hospitals, Be The Match, and others.
In addition to being a Gallup-certified CliftonStrengths coach, Bruce is a registered yoga and mindfulness teacher.
Jennifer Flynn
President and Founder of The Balance Maven
leonardo dicaprio
Actor, environmentalist and philanthropist
Hanna Hermansson
Founder and CEO of Done for You Copywriting for Coaches
Richard Branson
Billionaire, entrepreneur, business magnate and founder of Virgin Group
Lotta Spjut
Entrepreneur / CEO / TEDx- & Global Speaker / Inspirational Trainer
Cindy Machles
CEO, Entrepreneur and Co-founder Of Glue Advertising
Sophia Amoruso
Founder of Girlboss Media. Serial entrepreneur and bestselling author
Bill Gates
Developer, investor, author, and philanthropist. Founder of Microsoft
Lily Zheng
Diversity, Equity, and Inclusion speaker, strategist, and consultant
Ryan Holmes
Programmer, Entrepreneur, founder and CEO of Hootsuite
Taya Slobodjaniuk
Founder of Expat Psychologist
and Expat Expert
Thomas Helfrich
CEO & Founder of InstantlyRelevant.com. Podcast host of the "Ai Nerd"
Brené Brown
Research professor, lecturer, best-selling author, and podcast host
Marc Randolph
Tech entrepreneur, advisor, speaker and first CEO of Netflix
Bill Simmons
American sports analyst, podcaster and CEO of the website The Ringer
Agnes Chau
Transformational Life Coach and Private Consultant
Samaria Torres
CEO & Founder of The International Breakthrough Academy
Billy Carson
Entrepreneur, TV host, producer, and founder of 4biddenknowledge
Mila Kunis
Actress and fundraiser
Kiara Streater
President and CEO of Extraordinary Headhunters LLC
Victoria Rader
Bestselling Author, Podcast Host, Former Monk & Purpose Coach
Stephanie Shepherd
Environmental advocate, and Co-Founder of Future Earth
Max Moinian
Masters in Urban Planning and Co-Founder of Future Earth
david attenborough
Broadcaster, biologist, natural historian and author
Sallie Krawcheck
CEO and Co-Founder of Ellevest
